You know those presenters who read out from slides? You know how you detest them? Well there’s a reason. And it comes all the way from Hollywood The Hollywood saying goes like this: If the scene shows you what the scene is supposed to show you, you’re in deep shit. What does that mean? If [...]
Have you ever been to a primary school play? There they are, all the kids, all keen to play their part. And then one kid forgets his part He stands there dumbfounded. Unable to speak. Frozen in fear. The words seemingly circulating in his brain somewhere. I was that kid! Except I wasn’t five years [...]
Have you ever been to a primary school play? There they are, all the kids, all keen to play their part. And then one kid forgets his part. He stands there dumbfounded. Unable to speak. Frozen in fear. The words seemingly circulating in his brain somewhere. I was that kid! Except I wasn’t five years [...]
Put on some Bach, Beethoven or Chopin. And listen to the music. What do you hear? You hear variation. The music races madly ahead. Then it stops. It goes softer, then louder. Then at a normal volume once again. And variation isn’t just restricted to classical music. It’s pretty much everywhere you look. In cartoons, [...]
If you’re Jim Collins, it’s $50,000 per hour. If you’re Bill Clinton, it’s closer to $100,000 per hour. If you’re a best-selling author it’s $20,000 per hour. If you’re an average author it’s $5000-12,000 per hour. If you’re not that well known it’s still $2000-5000. And there’s everything below that fee. The question does arise: [...]
You’ve just finished your teleclass and you’re moving on to question stage. And then comes the moment that you think you’ll be flooded with questions, so you ask, “What questions would you like to ask me today?” And all you hear is the chilly wind of silence. So how do you get the audience to [...]
Manhattan, New York isn’t a scary place. And yet, as I stepped out of the subway into a sea of people, I was intimidated. I wasn’t sure where to go. Or what to do next. I was completely out of my safe-zone. I’d gone from a country of 4 million people (and a zillion sheep), [...]
I was doing a three-day website strategy workshop in Campbell, California, when one of the participants gave me this piece of feedback. Apparently I was wearing a Darth Vader suit. I looked down at what I was wearing, and all I could see was a perfectly tailored suit. There was nothing Darth Vader about it. [...]
(Also listen to the audio at the end of this article) You see it in sci-fi movies. You see it at workshops. It’s called the ‘force shield.’ Once the ‘force shield’ is up, nothing can penetrate the shield. The people within the shield are cocooned. And the people outside the shield are isolated. Sticky-pairs cause [...]
(Also listen to the audio at the end of this article) Imagine you pulled out a chair. Or two large pieces of paper. Or a balloon. What you’re doing is waking up the audience with a prop. And props wake up the sleepiest of audiences in a matter of seconds. Yes, even if the prop [...]
(Also listen to the audio at the end of this article) Examples have a singular goal: They help the reader understand a concept. But could the wrong example actually alienate an audience? And how would you know which kind of example would alienate you? Let’s look at a simple example of a ‘rocking chair.’ So [...]
Have you ever seen a rock concert where the singer holds out the microphone in the middle of a song. And not surprisingly the audience sings the lyrics of the songs, while swaying madly to the music. Your audience should be so adoring, eh? Well, if you can’t exactly be a rock star to your [...]