Clueless Cartoon: Um, new Linked-In Members

by Sean D'Souza

So Linked-In helps networking, doesn’t it? Well it does. More than you think! Enjoy!

Linked-In, LinkedIn, cartoon, harley riders, clueless, Sean D'Souza, business cartoons, social media cartoon

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{ 21 comments… read them below or add one }

Naomi July 29, 2011 at 5:43 am

Interesting how business and social is becoming mixed. And whether this is a case of a whole new world, or whether it’s a return to old school small town business – just in a new medium and on a larger scale.


Sean DSouza July 29, 2011 at 6:19 am

It sure is a case for fragmentation. Normal ‘social’ behaviour didn’t require so many groups to be part of—ever! If you were a member at three clubs, you’d be considered reasonably excessive.


Martin Zelas August 3, 2011 at 5:49 am

Hey Naomi, I’d suggest that business and social has always been mixed. Relationships are built through events that on the surface don’t seem business orientated. The example of this I find most interesting is that the most successful LinkedIn groups seem to be those which organise events for people to meet face to face. This is where you really get tot know people and build trust, then do business.


Bonzaros July 29, 2011 at 1:10 pm

I just had a similar thought – Normal ‘social’ behaviour didn’t require so many groups to be part of – after just getting onto Google+ and thinking, “it’s just like Facebook”. Now it’s becoming a problem, a full time job, keeping Facebook, Twitter, Linkedin, Google+ etc updated with regular posts to keep the platforms active Let alone to keep a conversation going. Are we spreading ourselves too thin?
Maybe I’ve missed the point of social media altogether.
Please advise.


Sean DSouza July 29, 2011 at 11:46 pm

No you haven’t. It’s a crazy world out there. We’re not supposed to be part of one zillion groups.


Neil Smith@Life Insurance New Zealand July 29, 2011 at 1:19 pm

Those who do a lot of face to face networking have little time for getting things done! Of course those who get others to do thing, and those who concentrate their time on perfecting the fastest way to get things done are much better off.

I believe it is a whole new world, and it requires a whole new set of skills, which is why I belong to

Like you two…


Sean D'Souza July 29, 2011 at 1:48 pm

I’m sure the bikers have a bit of time :)


Neil Smith@Life Insurance New Zealand July 29, 2011 at 2:12 pm

Indeed. You could say, biking, motor or cycling, have become so popular, it is the new “golf” for some people. Well it is in Canterbury anyway.

As a matter of interest, seeing the cartoon above was one of the catalysts for me taking LinkedIn much more seriously than I had been.

It is a good example of a picture (and the caption) being worth a thousand words of persuasion.

Neil Smith


Sean D'Souza July 30, 2011 at 6:02 am

Well I redid it. :) Remember the old one?


Richard Francis July 29, 2011 at 2:59 pm

Isn’t the growing profile of Harley owners ‘middle-aged accountants’ or something! Perfect for Linked-in!


Fruit Loops July 29, 2011 at 7:36 pm

Given a reason to join they would. I joined but don’t get Linked-In buzz. I gues just too busy being pre-occupied with other things. Good cartoon. Ya got talent.


Joe DeStefano July 29, 2011 at 8:57 pm

Sean, your cartoons ( and other stuff) is just plain “wacked out” – I love them!



Sean DSouza July 29, 2011 at 11:44 pm

Thanks Joe :)


Rick Lehman July 29, 2011 at 10:26 pm


Funny that “taken to the exteme” , your cartoon actually does, perfectly illustrate how possible it is to connect divergent groups. Our products work perfectly to reduce the friction heat of air-cooled engines, but I’d not thought of contacting Bikers via social media… THANK YOU! Want some yourself? Call me: 517.795.3600


Sean DSouza July 29, 2011 at 11:43 pm

Heh, heh. That’s what makes a cartoon funny: extremes!


Rick Lehman July 30, 2011 at 12:00 am

Sean: Keying off Richard Francis’ comment, and the look on the right-side biker’s face, how about this for a caption:
“Yeah, life’s been a lot more fun since Dad and I started our “Multi-Millionaire MBA’s on Bikes” Linked In site…”

Note to Neil Smith: I’ve been riding Mcycle, and Bicycles for 40+ yr.s Try biking-great workout, but doesn’t beat your joints up. Great comraderie in a group, too.
Our church gang of 55+ yr. olds can still avg. 22 mph by working as a group!….
(Helps to have Micro-Armor in the hubs…) We’ll be dong the 400+ mile DALMAC ride in September. It’s a blast!


Andy C July 30, 2011 at 7:25 am

Great cartoon Sean.

Right now the only internet “social” I do is Linked-In and I know I’m not doing all I should be on it but just google “getting the best out of linked in” for some good tips.

For example a basic Linked In account allows you to join 50 groups. Once a member of a group you can invite people to link up based on your mutual group membership.

I am using this technique to connect to people in the barcoding industry as I have a mini-business idea on barcodes. An idea that using Sean’s Brain Audit I am hoping might “fly” or even just “glide” a little bit :-)

Andy C.


Sean DSouza July 30, 2011 at 9:23 am

Hmm never thought of that. Good idea.


Neil Smith@Life Insurance New Zealand July 30, 2011 at 2:45 pm

Rick, all the best in Campag and Shimano to you!

20mph is fast indeed. You mention groups.
That’s why I love being in so much. I can get reliable answers to complex marketing problems.

Also, on the LinkedIn side of things, I gather up all sorts of great ideas browsing some of the threads there.

Groups that are focused on a purpose can help make alert people wiser.

Neil Smith


Neil Smith@Life Insurance New Zealand July 30, 2011 at 2:51 pm

Andy, about your mini busienss idea. I hope you’ve discovered the power of a business page, to encourage those who don’t actually link with, to “follow” your business page on

There is a lifetime limit on the number of people you can connect with on a free account. Those who “follow” your company, don’t count as far as I know, for that limit.

In adittion. Make the first 4 lines of the general overview the place for “The Trigger”, target, problem, solution. Mine is not quite up there on that count. It’s on the “to-do” list.

People can view you on linkedIn, next they often flick off to your link of where you work, and those 4 lines are what they see first. Then they make a quick decision.

Yes this is interesting. Not it’s not. If they like it, they may “follow” your company on LinkedIn. Hey Presto…

They’re on the slippery slide of persuasion. Your next move will count most…

Neil Smith


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