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Love at first sight? Not our clients! |
Client Testimonials Or is it Client Reactions?Here are just some of the reactions of some of our clients. Some of them were part of our PsychoTactics workshops, some we worked with in consulting roles and others were for speaking engagements. Others have read and reviewed our books. When you read them, you will find that most of them are strong statements almost bordering on violence. That's because there's very little fluff about Psychotactics. There's no theory and airy fairy stuff. You get the tools and the thought process. Fifteen minutes later, you can start using these marketing psychological tools to make you some real money!
Testimonials:
“Five minutes with Sean can make you want
to reach down his throat and pull out his tonsils. His questioning
is always pointed and precise and so are his solutions. He can really
probe your inner sanctum with dramatic results and is excellent
business value!” "As a PR consultant specialising in marketing communications and media relations, I'd like to think my knowledge of marketing strategies is above average. So why is it that although I can say "I know this stuff", I have my eyes opened through participating in your workshop? It's not just the detailed "how-to's" (although those were valuable enough), it was all the other things you had me thinking about as a result. You'll recall that when you asked "How many new ideas do you hope to get from this workshop?", most people said "around three" and I said 10.Well, I've just counted in my notes all the things I have to followup onand there are 13. Most of them come from things you covered. But one of the most important came out of the small groups session you slotted in for the so-called low-attention-span time immediately after lunch. That shows the value a focused audience creates, and that you're spot on in your advice about planning workshop content. My advice for other marketing professionals considering workshops as an additional "string to their bow" in fact for anyone who can sell their time or expertise in workshop form:Reserve several days for a Psychotactics "Creating Workshops That Work" workshop. Although the workshop itself is just one day, you'll need several days afterwards to exploit all the potential it creates. Keep up the great work." John Shattock, Shattock Communications, Auckland New Zealand
"I've been in the training business for 25 years and did 500,000 air miles last year alone but I have never seen concepts as elegant as Psychotactics. Simple is not the word for it. It's easy to follow and apply but extremely sophisticated. It's compelling, powerful and straightforward all at once. If you want to get in the brain of the customer and understand exactly why they do what they do, Psychotactics is exactly what you need."
Diane Hendrickson, Trainer of trainers
Marina George, Auckland, New Zealand
"I have discovered the secret of creativity. It is theft.
"Believe me, I'm not easily impressed, I have been in Marketing
for over thirty years and thought I truly grasped what marketing
was all about.
Your dynamite information, touched or connected with something
inside me and your efforts have truly CHANGED MY LIFE, BUSINESS
PLANS AND WEALTH BUILDING!" Believe it! Sean's methods work! I'm thrilled and astounded! By using Sean's methods for just ONE article to get more business, we got 62 responses! We are well on our way to meeting our revenue goals. Thanks Sean!" Diane Winder, Marketing Manager, Educational Consulting "We always managed to get a consistent stream of clients. However, the PsychoTactics training enabled us to acquire the BIG clients including a multinational that alone was worth US$1.2 million." Kevin Weston, Top Sales Person of the Year- Corporate Traveller(Flight Centre Group) "I had been trying to figure out how to best market a quality product that has had some negative publicity, and BAM, you hit the nail where it lives. I have seen and bought the best of what is out here in web land, and I just have to say--yet again--your mind bending matter of fact insights are the absolute best to be found. And at much better prices than the "famous" me-too gurus. I tell everyone I know, when they ask me marketing questions--go ask Sean D'Souza.
I am confident now of how to present this product to my prospects.
It is a problem no longer. Thank you very much."
“I can only say this. If you aren’t using Sean currently,
you should be, because next year he’s going to be TWICE as
expensive!”
"If you thought spending 10 minutes was hard with Sean, you
should spend two days with him at a workshop. The ideas and strategy
that we dealt with were totally out of the box. In fact, so out
of the box that you can't even see the box anymore! Excellent stuff!" "It was terrible! We had to unlearn everything we'd learned over the years. The PsychoTactics Workshop turns your brain to mush and dramatically changes your perspectives. I can see how it would really make me stand out from the crowd!
P.S. As a result of the workshop, I have new business cards!"
"As an Internet consultant, I have advised hundreds of businesses about the content of their web sites. After the Psychotactics workshop, I immediately changed my own site and will forever advise my clients differently about the content of their sites (not to mention their business cards, emails, marketing material, and advertisements). If you sell anything, I recommend you do this course."
Simon
Hertnon, Small Business Internet Consultant
"Really thought provoking stuff! I don't think I've ever learned
so much in 48 hours!" "I was so close to pulling out of this workshop but now I realise, it is one of the best investments I have made in many years!" Kay Scott, Harcourts Real Estate Consultant "I was blown out of the water with PsychoTactics! You run into marketing ideas and concepts that you'd never dream up yourself. They're simple and extremely powerful if you apply them. I need someone to illustrate things for me in detail and PsychoTactics does exactly that. This is more than just a workshop. It's a spiritual experience!" Mary Kennett, USANA Health Sciences "PsychoTactics is superb! It got the pieces of the puzzle all together and put me on track! I'm recommending it to everyone I know." Rob Wildman, Sales Manager-Bedpost Franchise
"They’ve had top notch creative people from advertising
agencies come in all year, and they rated you the best. They just
loved you! Gotta have you back!" "The PsychoTactics Workshop and training gave me more useful tools to apply the theories of good management than any other I had attended" Anthony Kermode, Managing Partner-Davenports Harbour
"Sean D’Souza makes me paranoid. He is a master of the
consumer mind. Every word he writes, I wonder “Is he trying
to manipulate my mind?” “What does he want me to think?”
Sean is all about the psychology of marketing. His advice is extremely
compelling and makes intensive, mind-splitting points that make
you crave his articles."
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Click on the images to read their testimonials
What top marketing and advertising gurus have to say about PsychoTactics
Jay
Conrad Levinson
"Outstanding! I rewrote a sales letter I was working on directly because of the insights in this eye-opening new book. I love it!"
Joe Vitale
"I'm still stunned at what the Brain Audit suggests you do with your competitor's logo.
"A wake-up call for relentless positive thinkers with chronically negative bank accounts. If you're wondering why your benefit-driven marketing isn't hitting the mark, Sean knows why and he'll tell you. Then he'll show you what you can do about it so you can be a lot richer, and your customers will be a lot happier! I know what I just said may sound like a contradiction to you, but, I assure you, it's an ongoing reality. I had to learn the hard way what Sean will teach you easily in this ebook."
David
Garfinkel
"People buy with their eyes. The Brain Audit is a perfect example why.
Jay. S. Rosenberg,
"I loved the content, layout and
get-down- to-action
approach found in
"The Brain Audit".
Terri
Levine What marketing sites say Sean D'Souza's recent article about what he terms the "customer stampede" shares some interesting ideas. Think smart mobs, flash mobs, and viral marketing. Businesses often think about marketing in terms of encouraging purchase and transaction activity. How can your company or team make your customers move?
Heath Row
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Have you ever seen a customer back away at the very last second?
"Psycho Success - An Aladdin's Cave of mind-bending marketing, branding and strategy tools - and that's just the free stuff! - from Auckland-based Marketing and Branding consultant, Sean D'Souza. If you could take only five URLs to a desert island, this would be one of them." Derrin Richards Quovadis
"I've always liked Sean's whacky style. "Sean D'Souza is the driving force behind "PsychoTactics", and an expert on using an understanding of psychology to dramatically increase sales"
Heather Douglas
Sean's articles have featured in
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