|

Love at first sight? Not our clients!
Most of our clients are
too busy trying to get at
our throats (Look
at
testimonials)
|
Client Testimonials Or is it Client Reactions?
Here are just some of the reactions of some of
our clients. Some of them were part of our PsychoTactics workshops,
some we worked with in consulting roles and others were for speaking
engagements. Others have read and reviewed our books.
When you read them, you will find that most of them are strong
statements almost bordering on violence. That's because there's
very little fluff about Psychotactics. There's no theory and airy
fairy stuff. You get the tools and the thought process.
Fifteen minutes later, you can start using these marketing psychological
tools to make you some real money!
Testimonials:
“Five minutes with Sean can make you want
to reach down his throat and pull out his tonsils. His questioning
is always pointed and precise and so are his solutions. He can really
probe your inner sanctum with dramatic results and is excellent
business value!”
Eugene Moreau, CEO-Edge 4, Auckland
New Zealand
"As a PR consultant specialising in marketing communications
and media relations, I'd like to think my knowledge of marketing
strategies is above average.
So why is it that although I can say "I know this stuff",
I have my eyes
opened through participating in your workshop? It's not just the
detailed
"how-to's" (although those were valuable enough), it was
all the other
things you had me thinking about as a result.
You'll recall that when you asked "How many new ideas do you
hope to get from this workshop?", most people said "around
three" and I said 10.Well, I've just counted in my notes
all the things I have to followup onand there are 13.
Most of them come from things you covered. But one of the most important
came out of the small groups session you slotted in for the so-called
low-attention-span time immediately after lunch. That shows the
value a focused audience creates, and that you're spot on in your
advice about planning workshop content.
My advice for other marketing professionals considering workshops
as an additional "string to their bow" in fact for
anyone who can sell their
time or expertise in workshop form:Reserve several days for a Psychotactics "Creating Workshops
That Work" workshop. Although the
workshop itself is just one day, you'll need several days afterwards
to exploit all the potential it creates. Keep up the great work."
John Shattock, Shattock Communications, Auckland
New Zealand
"I've been in the training business for 25 years
and did 500,000 air miles last year alone but I have never seen
concepts as elegant as Psychotactics.
Simple is not the word for it. It's easy to follow
and apply but extremely sophisticated. It's compelling, powerful
and straightforward all at once. If you
want to get in the brain of the customer and understand exactly
why they do what they do, Psychotactics is exactly what you
need."
Diane Hendrickson, Trainer of trainers
(Including 4 CEOs from Fortune 500 Companies)
"You know what: I have read many different claims about how
to approach business. I have been to more than my share of business
classes, conferences, and seminars.
I must confess that PsychoTactics just simply doesn't make sense
when you first read it but it really works. Maybe that is
the whole psychology behind it."
Woody Quinones-Florida, USA-Investment Specialist
"I found your teachings to be truly inspirational. When I first
thought
about attending the seminars I did wonder if it would be another
of
'those' courses. The ones that you attend, get a whole lot of
information, leave feeling inspired but for one reason or another
nothing else happens. That is so not the case with your seminars.
They were informative but at the same time practical and I know
that what I learnt from you will stay with me whichever career path
I choose to take.
Thank you so much for introducing me to a simple, step-by-step practical
approach method to marketing.
Marina George, Auckland, New Zealand
"I have discovered the secret of creativity. It is theft.
All you really have to do is show up at a workshop or consulting
session and steal every single concept that Sean teaches you. As a result of what
I learned in PsychoTactics, I was able to open
doors with clients that I thought were permanently shut.
I'm telling you, this PsychoTactics stuff really works!"
Wayne Roycroft, Burnard International -Freight
Management
“I’m congratulating myself on bringing Sean to the Bedpost
Conference 2002. That pretty much says it all, doesn’t it?”
Robert Fowler, CEO-Bedpost Ltd
"Believe me, I'm not easily impressed, I have been in Marketing
for over thirty years and thought I truly grasped what marketing
was all about.
I have read all the stuff by the various gurus only to see my personal
growth lay dormant and do absolutely nothing in terms of progression.
Your dynamite information, touched or connected with something
inside me and your efforts have truly CHANGED MY LIFE, BUSINESS
PLANS AND WEALTH BUILDING!"
Ralph D. Blaine-Listing & Marketing Specialist
Certified Real Estate Instructor
Believe it! Sean's methods work! I'm thrilled and astounded! By using
Sean's methods for just ONE article to get more business, we got 62 responses! We are well on our way to meeting our revenue
goals. Thanks Sean!"
Diane Winder, Marketing Manager, Educational Consulting
"We always managed to get a consistent stream of clients.
However, the PsychoTactics training enabled us to acquire the BIG
clients including a multinational that alone was worth US$1.2 million."
Kevin Weston, Top Sales Person of the Year-
Corporate Traveller(Flight
Centre Group)
"I had been trying to figure out how to best market a quality
product that has had some negative publicity, and BAM, you hit the
nail where it lives.
I have seen and bought the best of what is out here in web land,
and I just have to say--yet again--your mind bending matter of fact
insights are the absolute best to be found. And at much better prices
than the "famous" me-too gurus. I tell everyone I know,
when they ask me marketing questions--go ask Sean D'Souza.
I am confident now of how to present this product to my prospects.
It is a problem no longer. Thank you very much."
Barry Ponder, Marketer

“I can only say this. If you aren’t using Sean currently,
you should be, because next year he’s going to be TWICE as
expensive!”
Ryder Senior, Managing Partner-Frog
Prints
"If you thought spending 10 minutes was hard with Sean, you
should spend two days with him at a workshop. The ideas and strategy
that we dealt with were totally out of the box. In fact, so out
of the box that you can't even see the box anymore! Excellent stuff!"
Richard Crouch, BDM-Corporate Traveller (Flight
Centre Group)
"It was terrible! We had to unlearn everything we'd learned
over the years. The PsychoTactics Workshop turns your brain to
mush and dramatically changes your perspectives. I can see how
it would really make me stand out from the crowd!
P.S. As a result of the workshop, I have new business cards!"
Danny Parker, Life FM-Rhema Broadcasting

"As an Internet consultant, I have advised hundreds of businesses
about the content of their web sites.
After the Psychotactics workshop, I
immediately changed my own site and will forever advise my clients
differently about the content of their sites (not to mention their
business cards, emails, marketing material, and advertisements).
If you sell anything, I recommend you do this course."
Simon
Hertnon, Small Business Internet Consultant
"Really thought provoking stuff! I don't think I've ever learned
so much in 48 hours!"
Michael Smyth, Buddle
Findlay-Lawyers
"I was so close to pulling out of this workshop but now I
realise, it is one of the best investments I have made in many years!"
Kay Scott, Harcourts
Real Estate Consultant
"I was blown out of the water with
PsychoTactics! You run into
marketing ideas and concepts that you'd never dream up yourself.
They're simple and extremely powerful if you apply them. I need someone
to illustrate things for me in detail and PsychoTactics does exactly
that.
This is more than just a workshop. It's a spiritual experience!"
Mary Kennett, USANA
Health Sciences
"PsychoTactics is superb! It got the pieces of the puzzle
all together and put me on track! I'm recommending it to everyone
I know."
Rob Wildman, Sales Manager-Bedpost
Franchise
"They’ve had top notch creative people from advertising
agencies come in all year, and they rated you the best. They just
loved you! Gotta have you back!"
David Bell, Creative Director-Media
Design School
"The PsychoTactics Workshop and training gave me more
useful tools to apply the theories of good
management than any other I had attended"
Anthony
Kermode, Managing Partner-Davenports Harbour
"Sean D’Souza makes me paranoid. He is a master of the
consumer mind. Every word he writes, I wonder “Is he trying
to manipulate my mind?” “What does he want me to think?”
Sean is all about the psychology of marketing. His advice is extremely
compelling and makes intensive, mind-splitting points that make
you crave his articles."
Jim Kinlan at TemplateZone.com
See
More Details About Contents of the Brain Audit
To subscribe and read marketing
articles.
To listen to audio
testimonials.
|
Why Do Most Headlines Fail?
Sign
Up for the PsychoTactics Newsletter and get access to a detailed report
on "Why Headlines Fail (And how to create headlines that work)"
Click on the
images to read
their testimonials
Eugene Moreau, CEO

Julia Doak
Entrepreneur

SamanthaFeldman Bihary, GM Marketing

Tony Loxton, GM

Greg Pavett, MD

Woody Quiñones
Owner
What top marketing and advertising gurus have to say about PsychoTactics

"Thank you for being such a great guest (on the Guerilla Marketing Call) and explaining the Brain Audit!"
Jay
Conrad Levinson
Author, "Guerrilla Marketing" series of books
"Outstanding! I rewrote a sales letter I was working on directly because of the insights in this eye-opening new book. I love it!"
Joe Vitale
President, Hypnotic Marketing, Inc.
#1 Best-Selling Author 'Spiritual Marketing'
"I'm still stunned at what the Brain Audit suggests you do with your competitor's logo.
It will transform your business. My highest recommendation."
Kenrick E. Cleveland
"A wake-up call for relentless positive thinkers with chronically negative bank accounts.
If you're wondering why your benefit-driven marketing isn't hitting the mark, Sean knows
why and he'll tell you. Then he'll show you what you can do about it so you can be a lot richer, and your customers will be a lot happier!
I know what I just said may sound like a contradiction to you, but, I assure you, it's an ongoing reality. I had to learn the hard way what Sean will teach you easily in this ebook."
David
Garfinkel
Copywriting Genius and Author
"People buy with their eyes. The Brain Audit is a perfect example why.
It's charming to look at ... plus it's a great read. Marketers of all ages will be delighted by the writer's keen insight and enchanting
case studies."
Jay. S. Rosenberg,
President-JSR Advertising, Chicago
"I loved the content, layout and
get-down- to-action
approach found in
"The Brain Audit".
It delivers what it promises - a system
to get customer
attention! I am
recommending this
e-book to all my marketing clients as a must read!"
Terri
Levine
Author of the best-selling book, 'Work Yourself Happy' and 'Coaching For An Extraordinary Life'
What marketing sites say Sean D'Souza's recent article about what he
terms the "customer stampede" shares some interesting ideas. Think
smart mobs, flash mobs, and viral marketing. Businesses often think about marketing in terms of encouraging
purchase and transaction activity.
How can your company or team make your customers move?
Heath Row
Fastcompany.com
"
Have you ever seen a customer back away at the very last second?
If so, contact Sean D'Souza, author of The Brain Audit and "drool" copywriter extraordinaire.
He twists phrases like pretzels and activates every single trigger in your customer's brain to make them want to buy your product now. Are you satisfied with a ho-hum sales page?
If you want your visitors to smack their lips in anticipation, and zip zap that credit card on your
site..."Ken Evoy
www.sitesell.com
"Psycho Success - An Aladdin's Cave of mind-bending marketing, branding and strategy tools - and
that's just the free stuff! - from Auckland-based Marketing and Branding consultant, Sean D'Souza.
If you could take only five URLs to a desert island, this would be one of them."
Derrin Richards
Quovadis
"I've always liked Sean's whacky style.
He reminds me a little of Gary Halbert, but down under."
John Forde
www.johnforde.com
"Sean D'Souza is the driving force behind "PsychoTactics", and an expert on using an understanding of psychology to dramatically increase sales"
Heather Douglas
homebizbuzz.co.nz
Sean's articles have featured in
Training & Development-US
Marketeer- Belgium
The Optimist- Israel
Alpaca-NZ Southern Rides Magazine
Small Business World Enterpreneur Magazine-US DLB-New Zealand
Radio Show
Guerilla Marketing Inteview
Enterpreneur Radio
Read
Many More
Marketing Strategy
Articles
|