Gregory Caruso on Psychotactics

Sean earned his fee on about the third meeting!

Gregory Caruso
President
Sellmarylandbusiness.com

"With learning, school, or training there really is no comparison as this has been so much more effective especially considering my real world time constraints. This is more like effective coaching around a theme. In that category I would rate it as perhaps the most effective thing I have done.

I am in the business brokerage and commercial real estate brokerage business (I sell other peoples businesses and property for a commission payable at settlement). This is a business where it is very easy to be very busy doing the wrong thing and not make a living.

Sean’s marketing strategies are designed to create a steady flow of “manageable” customers.

Manageable customers are very important in my business because if you spend too much time with unrealistic buyers and unrealistic sellers you will not collect any commission.

I am using Sean’s concepts to develop both web and print materials that will bring prospects into the net earlier.

When I capture their contact information I can stay in touch and have the benefit of being “known” by the time they are ready to act. The same process will allow many of my “hot” prospects to pre-screen themselves. I will be able to conduct more business via phone referring to my website and documents and creating the perception (it is the reality in this case) that I know what I am doing without spending half a day driving to a meeting to find out if someone really has a salable business or really is interested in buying. In the same regard it will greatly reduce my time spent educating buyers and sellers. The best thing is I can sell this same information as products to people inside and outside the geographic area where I provide brokerage services.

Not everyone is going to see this reality. Not everyone will be able to produce the documents themselves if they do. But for someone like me this is huge.

This increases my personal process efficiency while providing the possibility of outside income. Not to mention that the better communication skills will increase my marketing effectiveness.

I came looking to solve my big problem of controlling workflow and to learn to write and communicate more effectively.

I have learned to communicate much more effectively. The workflow benefits are on the way. I had advertising and marketing systems in place already for this spring and summer. As they are completed I will replace them with the system developed with Sean.

This program is a fantastic opportunity to learn how to take control of your work process, right from marketing and client acquisition on through delivery in order to make work and life more manageable, more profitable, and more fun.

Sean earned his fee on about the third meeting when the bell went off in my head that said, “I can do this. This will work. I CAN SEE IT WORKING.”

From that moment on I have been putting the pieces in place to completely restructure my business.

Working with an expert on detailed issues and concerns in a tutorial environment. This allows a client to take Sean’s general statement and apply it to the client’s real world situation and talk about it. For me at least it is a much higher level of learning and memory retention to be able to immediately apply information and have the application critiqued.

The program teaches several methodologies that are easy to apply today that produce almost immediate profitable results. For instance the concept of the three-prong approach. Prong One, consulting; Prong Two, affordable products; Prong Three, group training, seminars, and teaching. Most of us never get beyond consulting. Consulting is good work if your fee is high enough – until you need to take a week off and you don’t get paid. Affordable products allow people to test you for very little money on their part and none of your time. This is much more effective than small consulting contracts or endless free education. After all what is consultative sales but free education? Training groups again allows price efficiencies to customers while cumulatively allowing you a much higher hourly take.

This combined with some concepts on how you can use the same information to create multiple products, web pages, speeches, and the seminars etc. allows great time efficiency.

Again these are very simple, easy to apply, but powerful concepts.

Organizing the big picture and tying it into goals, plans, and basic organization around those goals. Using different techniques to visualize what your big picture is.

I am convinced that Sean is a Genius on how to market as an expert on the web and through traditional channels. Beyond that he can simplify and share his concepts so they may be applied by anyone."

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Gregory Caruso is the President of sellmarylandbusiness.com. Career includes involvement in numerous private business sales, debt and equity capitalizations, and commercial property sales as an owner, attorney and broker. Involved in transactions with values up to $15,000,000.
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Julia Doak ------------	Eugene Moreau ------------	Samantha Feldman-Bihary ----------	Tony Loxton ----------	Greg Pavett ----------
Michael Smyth -----------	Gregory Caruso -----------	Nina Menezes -----------	Michael Webb -----------	Woody Quiñones ----------