Samantha Feldman-Bihary on Psychotactics

I almost clicked the unsubscribe button

Samantha Feldman-Bihary
Ex-General Manager Marketing
Spotlight Stores

"I had to drive over a hundred kilometres, in the chill of a Melbourne morning, and leave my six-month-old son behind. I can tell you I wasn't exactly keen to attend Sean's PsychoTactics Workshop.

Yet, I read and re-read the copy on the website the night before. I printed it out and read it again. It just sucked me in. The pull was pretty irresistible. I figured I had to find out if this was the real thing. And so, I made the drive and it's one of the best decisions I've ever made.

I was really impressed...

The beauty of PsychoTactics is that it's downright simple and powerful at the same time. I was impressed enough to convince Sean to come over to our company, and do the Brain Audit for our creative team and the owners. And they, too, could instantly see the benefits and how it turned our communication on its head.

Funny thing is, I almost unsubscribed from the PsychoTactics Newsletter right at the start. Barely days after getting the newsletter, I received a series of emails and I thought, "Oh, no, not another one of those marketers filling up my mail box."

I know now it's part of Sean's system. To make sure his subscribers get the best information, even at the risk of sending them scrambling to the unsubscribe button. He calls it the 'Care, Protect and Guidance' system. I think there's even an article on the website about it.

Why I'm sold on PsychoTactics...

I've bought all of Sean's books. I've literally analysed his website to find out just why it's so magnetic. I've become a 5000 B.C member and attended his workshop. And I'm ready to buy anything he's willing to put out, knowing full well that I will get much more than value for my money.

I have no doubt that the PsychoTactics system will help us create a positive impact on sales. Better than that, it will create a completely different way of thinking for our company. I can't explain being in a PsychoTactics workshop. You have to be there to experience it.

I'm convinced if you don't use PsychoTactics at some level, you're missing out big time. It doesn't matter if you're a large company like we are, or a small business. It will get you and hook you.

Just like it did me."

Samantha Feldman-Bihary is the General Manager Marketing for Spotlight Stores.
Spotlight is a $450 million dollar company based in Australia.

Julia Doak ------------	Eugene Moreau ------------	Samantha Feldman-Bihary ----------	Tony Loxton ----------	Greg Pavett ----------
Michael Smyth -----------	Gregory Caruso -----------	Nina Menezes -----------	Michael Webb -----------	Woody Quiñones ----------

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