Why Clients Buy—And Why They Don't
Do you pre-sell if your audience is away on vacation? Should you pre-sell if you’re unsure of a full house? These and other questions are answered in this article on pre-sell. Right click to save this episode. What if the pre-sell falls flat? One of the most-repeated stories I tell is about the article writing […]
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Which product should you pre-sell? Should it be the $20 product or the $2000 one? And why do silos matter so much? In this article we not only learn why the $20 product might matter more, but also how you can promote a product almost endlessly without ever promoting it all. Right click below to […]
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Most of us believe that to cope with information, we have to speed up our learning. But we’ve all tried that, haven’t we? And it doesn’t seem to work at all. This article is about why we are so obsessed with trying to keep up by learning more. And how you can do quite the […]
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Many coaches and trainers struggle to get precise results for their clients And it’s not for want of trying, either. They work very hard, probably too hard, and yet the clients don’t get the results they seek. The question is: How do we go from mediocrity to excellence? Find out the guidelines to becoming a […]
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Is there a fun way to get unstuck? From all the experiences we’ve had so far, getting stuck is a real pain. The more we try to get unstuck, the more we seem to dig a deeper hole. But what if there were a few fun ways to get unstuck? And what if they were […]
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