Put a two year old child in front of a Barney video for the first time, and watch the child’s face. It’s intent. It’s focused. And not very relaxed at all. But put that child in front of that same Barney video for the seven hundredth time, and watch the anticipation on her face. She’s […]
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Psychotactics Blog
How To Avoid Getting Caught Off Guard When Training
If you’re a trainer, there’s one scenario that’s almost impossible to avoid. It’s the scenario where you see a hand going up. The participant is about to ask a question. And there’s nothing wrong with the question, except that it’s out of left field. The participant is asking: How do I blazaboo the configulation spectroconfiture […]
[Continue reading...]Teleclass Techniques: Why The Common Pool Of Understanding Helps Increase Participation
So you’re going to run an online course or teleconference. And you’re pretty darned sure that you’re going to do all the talking. Which is kinda counterproductive at best. Clients learn better when they’re in the thick of things instead of just listening to your yada-yada. But it’s not like you haven’t tried to get […]
[Continue reading...]How To Get Audiences To Speak On A Teleclass
You’ve just finished your teleclass and you’re moving on to question stage. And then comes the moment that you think you’ll be flooded with questions, so you ask, “What questions would you like to ask me today?” And all you hear is the chilly wind of silence. So how do you get the audience to […]
[Continue reading...]The Article Writing Challenge – How To Write Articles While Driving A Taxi
I was on my way back from the airport, when I struck up a conversation with a taxi driver. He was originally a landscaper, but was now driving taxis (as part of his retirement plan) and he did like the job a lot. But he did have some regrets. He wanted to write. It had […]
[Continue reading...]Why Too Many Ideas In An Article Make You Feel Nauseated
In the year 2003, I got on a cruise ship from New Zealand to Australia. And those cruise ships are so big, that you’d never believe you’d get seasick on one of them. And yet it’s quite easy to get seasick when the sea is churning and monstrous waves keeping battering the ship time and […]
[Continue reading...]How To Avoid Throwaway Lines In Article Writing

Let’s say you’re writing an article. And let’s also assume that you’re writing a pretty good article when suddenly you manage to slip in a ‘throwaway line’. So what’s a throwaway line? A throwaway line is a line that’s often not related to the article. It’s probably just a thought that popped up in your […]
[Continue reading...]How To Write A Book Using Articles: Part 2
How to use article writing techniques to produce a book Have you heard of the story of the ‘Goose that laid the Golden Eggs’? What about ‘The Tortoise and the Hare’? And surely you must have heard of ‘The Fox and the Grapes’. And what do those stories have in common? All of these stories […]
[Continue reading...]How To Write A Book Using Articles: Part 1
How to write a series of articles to make up a book Imagine you wanted to write a book in December. And right now it’s January. When do you begin to write the book? Should you start in August? Or is July a more auspicious month? And wouldn’t it be better to outline the whole […]
[Continue reading...]How To Speed Up Your Article Writing By A Third
Speeding up your articles writing: Is that really possible? Do you want to write articles and write them faster? Do you want to write outstanding articles and write them faster? Do you want to avoid slogging over one darned article for three hours? Let’s answer that question by looking at piano lessons. If you started […]
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