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Why Clients Buy—And Why They Don't

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Psychotactics Blog

Announcing: The “Toughest Article Writing Course” in the World

Author: Sean D'Souza

On Saturday 26th November 2011, you’ll get the details for what’s easily the “toughest article writing course in the world.” And it’s the toughest course because it’s not just another information-dump. Instead of getting even more information, you actually acquire—then master the skill of article writing. And not just master it, but write with a […]

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The Critical Importance Of The Bugs

Author: Sean D'Souza

You’re in a seminar. Oh, the seminar’s interesting. The content is great. The presenter’s outstanding. But you aren’t paying attention You’re fidgeting in your seat. You’re kinda brrrrrrrrrrr. As in coldbrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrr. And the seminar drones on. Drones on, did you say? So we’re pretty clear that the seminar was interesting and outstanding, and all that […]

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Announcing Brain Audit 3.2 + Special Goodies Offer worth $158

Author: Sean D'Souza

If you’ve been wondering whether or not to purchase the Brain Audit then here’s the perfect moment. And it’s perfect because you get the Brain Audit Version 3.2 just launched in June 2009. Two years in the making… This book has been two years in the making, and now it’s finally out! And you not […]

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How To Get 400 Additional Hours of Learning Every Year

Author: Sean D'Souza

Imagine I told you I could give you 400 hours of time. Time you could spend doing nothing but learning. Learning a new skill. Or getting relevant information. But where could you get 400 hours of undisturbed time? In your car,that’s where! Take the time to learn while you’re on the road, rather than just […]

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How To Fight Customer Perceptions (And Win)

Author: Sean D'Souza

Are too! Are not! Are too! Are not! Are too! You’ve played this game as a child. And no matter which side you were on, you simply stuck to your position, without budging an inch. So how do you win the battle of perception? You do what Grizz Wylie does. Grizz, a well-known coach for […]

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Why “WHAT” is a Good Starting Point for Most Article Outlines

Author: Sean D'Souza

In any article writing outline you could start with just about any point of view. Your article could start off answering the questions “why, how, when” etc. So why start with “What”? And when do you start with “What”? There’s a simple answer… “What” brings all your readers on the same page in a microsecond. […]

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Why Your Brain Stops You From Buying

Author: Sean D'Souza

You often wonder why you can’t get things done and why success seems to be a little late in coming. There’s a precise reason that has something to do with you zzzzzzzzzzzing in the physics class. Huh? What’s physics got to do with marketing and business. Remember the second law of physics? Two objects cannot […]

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How to Create An Overview Topic (Without Spending All Day)

Author: Sean D'Souza

What is an overview of a topic? How do we write an overview for an article topic? Let’s say you want to write about New Zealand. Or electric chairs. Or malaria. Or just about any topic that has enormous potential and detail. The problem is simple: Where do you start? Even at the outline stage, […]

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How To Make Your Client Remember Your Website …Forever!

Author: Sean D'Souza

Imagine you’re about to talk about your website at a networking meeting. And twenty two people before you have stood up, said what they do, and sat down. So that no matter what you say–the rest of the group is never going to remember your website. Or could you? Could you actually make prospective clients […]

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How To Fight Business Battles You Can’t Lose

Author: Sean D'Souza

Apple Computers lost the battle. They lost the war. But somehow they stuck in there. And now all of a sudden they turned more that $1 Billion profit…for the first time ever. Because for the first time, they’ve begun to fight a battle they can’t lose. So what am I talking about anyway? And how […]

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The Headline Report why headlines fail report

The Headline Report has been downloaded over 155,000 times. In ten minutes (or less) you’ll learn how to systematically build a headline that works. Sign up for the Psychotactics newsletter and get access to a detailed report on "Why Headlines Fail (And how to create headlines that work)" Click here to subscribe and get it right away

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  • Home
  • About Us
    ▼
    • Philosophy
    • About Psychotactics
    • Contact Sean
  • Free Articles
    ▼
    • Psychological Strategies
    • Starting Up Strategies
    • Marketing Strategies
    • Article Writing Strategies
    • Copywriting Strategies
    • Internet Marketing Strategies
  • Podcast
  • Blog
  • Clients
    ▼
    • Client Results
  • Products
    ▼
    • Start Here First
    • Home Study
      ▼
      • Article Writing
      • Uniqueness Strategy
      • Info Products
      • Copywriting
    • Books
      ▼
      • Brain Audit
      • Under $50
      • Above $200
    • Membership
  • Workshops
    ▼
    • Online Courses
    • Worldwide Workshops and Meet-Ups
  • Services
    ▼
    • Speaker
    • Consulting
  • Fun Stuff
    ▼
    • Resources
    • Cartoons
    • Recipes