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There Is No Try

Author: Sean D'Souza

In the movie, Star Wars, Luke Skywalker and Yoda, the Jedi Master, stand near the edges of the Dagobah swamps.

Luke is training in earnest to be a Jedi. Yoda turns to Luke and asks him to raise his sunken starfighter, which weighs several hundred tons, from the Dagobah swamps with the power of his mind alone.

Luke says “I'll try.” “No,” scolds Yoda. “Do, or do not. There is no try.”

Yoda's right. There is no try

If you doubt such wisdom, try lifting a spoon from the table.

No don't lift the spoon. Put it down. Now try to lift it. You can't try.

You can either lift the spoon or you can't.

In business and in life you can succeed or fail, but you can never try. Get rid of your self-defeating thoughts and words. There is no try.

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Filed Under: Info Products Tagged With: info products, infomarketing, information marketing, information products, small business marketing ideas

Comments

  1. how to play bass says

    April 22, 2010 at 5:00 pm

    Someone should write an eBook called Yoda-isms for Business – he was one smart little jedi!

    Reply
  2. Sylvia says

    April 22, 2010 at 11:10 pm

    powerfull post – thanks

    Reply
  3. Sean D'Souza says

    April 23, 2010 at 12:09 am

    Should I “try?”

    Reply
  4. Sean D'Souza says

    April 23, 2010 at 12:10 am

    The problem with the book, is that I’d want to see some cartoons or graphics at the very least. Maybe we can do something to do with Ooga.

    Reply
  5. how to play bass says

    April 23, 2010 at 12:25 am

    There is no try as you know.

    There is only do. Or do not.
    And I imagine you have plenty on your plate at the moment.

    Paul

    Reply
  6. Evan says

    April 23, 2010 at 7:14 am

    Yes and no. We also do some activities for a goal that is outside/subsequent to the activity eg. different marketing media.

    In this sense there is a wait and see. We do try things and see what happens.

    I do understand the point about putting in our best effort and not being half-hearted about what we do.

    Reply
  7. Joshua Black | The Underdog Millionaire says

    April 24, 2010 at 12:14 am

    …and from the Martix, there is no spoon either.

    The best businesses in the World are the ones that were started when the entrepreneur just went for it.

    You’ve got to jump out of the nest. You can try all day and alayze and research until your eylids don’t stay open, but if you want to succeed in business you’ve got to just do it… and do it NOW.

    -Joshua Black
    The Underdog Millionaire

    Reply

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