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How To Use Contrast To Create Your Uniqueness In Seconds

Author: Sean D'Souza

How We Created the Uniqueness For the Podcast

If you were asked: What is the uniqueness of this podcast, would you be able to answer the question? The chances are that you might state one of the features, but not what makes it truly unique. What do you have to do to make the uniqueness come to life? And how do you get […]

Filed Under: Marketing Strategy Tagged With: article writing course, Create uniqueness, three month vacation podcast

How To Create A Uniqueness That’s Difficult For Competition To Replicate

Author: Sean D'Souza

How To Create A Uniqueness That's Difficult For Competition To Replicate

Finding or creating a uniqueness is hard enough all by itself. But how can your small business create a stunning uniqueness as well as defend it mightily from your competition? Tah, dah, you bring on the power of difficulty, both for you and for them. What’s the power of difficulty? Find out in this episode […]

Filed Under: Marketing Strategy Tagged With: Create uniqueness, Psychological Marketing, uniqueness

How To Quickly Create Your Uniqueness

Author: Sean D'Souza

How to Effectively Test Your Uniqueness:

How do you position your products and services? Finding your uniqueness is incredibly difficult, yet some companies do it consistently well. How do you learn from their ability to position their products and services? Also, do you really need a uniqueness for every business product and service? The answer is “yes” and this episode will reveal […]

Filed Under: Marketing Strategy Tagged With: Attenborough Effect, Create uniqueness

Announcing: How To Stand Out From Your Competition: Free Goodies

Author: Sean D'Souza

Have you ever wondered what it might feel like to not be me-too? What would it be like to stand out from the competition in a way that customers choose you over everyone else? And what if you were to raise your prices, and they still kept coming?   That’s what uniqueness can do to […]

Filed Under: Positioning Strategy Tagged With: Create uniqueness

Free!: Goodies on ‘How To Create a Powerful and Amazing Uniqueness (USP) for your business ‘

Author: Sean D'Souza

“Stand out from the competition,” they say. “Create uniqueness”, they say. “Be different”, they say. There’s just one problem. It’s all conceptual. There’s not one book, one course online or offline that takes on the factor of uniqueness and shows you how to get to your uniqueness step-by-step. Until now, that is. Because you can […]

Filed Under: Marketing Strategy Tagged With: Create uniqueness, how to uniqueness, USP

What Bugs Me small business marketing bugs

Does anything on this website bug you? Nothing is too small or too big. If there's something we can fix, we'd love to know. The bug of the month even gets a hand-painted cartoon + postcard. Click here to report a bug.

The Headline Report why headlines fail report

The Headline Report has been downloaded over 155,000 times. In ten minutes (or less) you’ll learn how to systematically build a headline that works. Sign up for the Psychotactics newsletter and get access to a detailed report on "Why Headlines Fail (And how to create headlines that work)" Click here to subscribe and get it right away

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  • Home
  • About Us
    ▼
    • Philosophy
    • About Psychotactics
    • Contact Sean
  • Free Articles
    ▼
    • Psychological Strategies
    • Starting Up Strategies
    • Marketing Strategies
    • Article Writing Strategies
    • Copywriting Strategies
    • Internet Marketing Strategies
  • Podcast
  • Blog
  • Clients
    ▼
    • Client Results
  • Products
    ▼
    • Start Here First
    • Home Study
      ▼
      • Article Writing
      • Uniqueness Strategy
      • Info Products
      • Copywriting
    • Books
      ▼
      • Brain Audit
      • Under $50
      • Above $200
    • Membership
  • Workshops
    ▼
    • Online Courses
    • Worldwide Workshops and Meet-Ups
  • Services
    ▼
    • Speaker
    • Consulting
  • Fun Stuff
    ▼
    • Resources
    • Cartoons
    • Recipes