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Three Bizarre Learning Principles (And Why They Constantly Surprise Me)

Author: Sean D'Souza

Three Bizarre Learning Principles

If you’ve used some sort of learning techniques all your life, the core principles of learning should not mislead you. Even so, we get hoodwinked and it’s important to look at why we struggle with learning. Here’s what I’ve learned about learning so far. Right click below to download this episode. Re-release: Three Bizarre Learning […]

Filed Under: Learning Tagged With: accelerated learning, article writing course, brain learning

Pre-Sell Strategy: How To Strategically Tackle Promotion Of Products and Services

Author: Sean D'Souza

Pre-sell Strategy: How to strategically tackle promotion of products and services

Which product should you pre-sell? Should it be the $20 product or the $2000 one? And why do silos matter so much? In this article we not only learn why the $20 product might matter more, but also how you can promote a product almost endlessly without ever promoting it all. Right click below to […]

Filed Under: Pre-Sell Tagged With: article writing course, how to pre-sell, pre-sell success

How To Use Contrast To Create Your Uniqueness In Seconds

Author: Sean D'Souza

How We Created the Uniqueness For the Podcast

If you were asked: What is the uniqueness of this podcast, would you be able to answer the question? The chances are that you might state one of the features, but not what makes it truly unique. What do you have to do to make the uniqueness come to life? And how do you get […]

Filed Under: Marketing Strategy Tagged With: article writing course, Create uniqueness, three month vacation podcast

How To Stop “Perfectionist Clients From Sabotaging Their Own Success”

Author: Sean D'Souza

How to Stop "Perfectionist Clients From Sabotaging Their Own Success

It’s not unusual for clients to say they’re perfectionists. This means they take more time, spend more effort and they sound like the ideal client on your course. But as perfectionists know fully well, they’re often jeopardising their own success, because all the extra work isn’t dramatically improving their work. How, then should you make […]

Filed Under: Learning Tagged With: article writing course, overcome perfectionism, Time Management

How To Find Your Niche (From Recurring Client Problems)

Author: Sean D'Souza

How Niches Can Easily Be Found in Recurring Client Problems

We all struggle to find our niches. But is it really that hard? Or have we been looking in the wrong places? This article shows you how you can find dozens of niches, all of which have great power and are profitable now and for years to come. Right click here and ‘save as’ to […]

Filed Under: Training Tagged With: article writing course, coaching business, power of problem

How To Use “Transition Techniques” To Keep Your Reader Locked Into Your Article

Author: Sean D'Souza

How to Use "Transition Techniques" to Keep the Reader Locked into Your Article

Readers often get lost in an article and hence abandon it However, there are pretty simple, yet powerful methods to let the reader know exactly where they are in the article at all times. Plus when you use these techniques, you push the reader forward as well. Here’s how you go about using these “Transition […]

Filed Under: Article Writing Tagged With: article writing course, Article Writing Secrets, attract clients

The Article Writing Course: Why Bother Reading This Prospectus?

Author: Sean D'Souza

How do you benchmark a course? Do you benchmark it based on one superstar? Or do you benchmark it based on the fact that everyone gets to the other side successfully? When you read the prospectus, you’ll find out for yourself. You don’t have to read 70+ pages of testimonials to find out that from […]

Filed Under: Article Writing Tagged With: article writing course

What Bugs Me small business marketing bugs

Does anything on this website bug you? Nothing is too small or too big. If there's something we can fix, we'd love to know. The bug of the month even gets a hand-painted cartoon + postcard. Click here to report a bug.

The Headline Report why headlines fail report

The Headline Report has been downloaded over 155,000 times. In ten minutes (or less) you’ll learn how to systematically build a headline that works. Sign up for the Psychotactics newsletter and get access to a detailed report on "Why Headlines Fail (And how to create headlines that work)" Click here to subscribe and get it right away

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  • Home
  • About Us
    ▼
    • Philosophy
    • About Psychotactics
    • Contact Sean
  • Free Articles
    ▼
    • Psychological Strategies
    • Starting Up Strategies
    • Marketing Strategies
    • Article Writing Strategies
    • Copywriting Strategies
    • Internet Marketing Strategies
  • Podcast
  • Blog
  • Clients
    ▼
    • Client Results
  • Products
    ▼
    • Start Here First
    • Home Study
      ▼
      • Article Writing
      • Uniqueness Strategy
      • Info Products
      • Copywriting
    • Books
      ▼
      • Brain Audit
      • Under $50
      • Above $200
    • Membership
  • Workshops
    ▼
    • Online Courses
    • Worldwide Workshops and Meet-Ups
  • Services
    ▼
    • Speaker
    • Consulting
  • Fun Stuff
    ▼
    • Resources
    • Cartoons
    • Recipes