Psychotactics

Why Clients Buy—And Why They Don't

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How a Tiny Little Book Launched Psychotactics

Author: Sean D'Souza

Early in the year 2002, Psychotactics didn’t exist. We weren’t selling any products. Barely even managing to get any consulting. And selling workshops or training to clients was just a dream. Then an amazing little book came to our rescue. Well, technically it wasn’t even a book. It was a presentation I’d made about ‘how […]

Filed Under: Consumption, Marketing Strategy, Why Clients Buy And Why They Don't Tagged With: Brain Audit 3.2, sean d'souza, The Brain Audit Story mp3 audio files, why cutomers buys and why they don't

What Bugs Me small business marketing bugs

Does anything on this website bug you? Nothing is too small or too big. If there's something we can fix, we'd love to know. The bug of the month even gets a hand-painted cartoon + postcard. Click here to report a bug.

The Headline Report why headlines fail report

The Headline Report has been downloaded over 155,000 times. In ten minutes (or less) you’ll learn how to systematically build a headline that works. Sign up for the Psychotactics newsletter and get access to a detailed report on "Why Headlines Fail (And how to create headlines that work)" Click here to subscribe and get it right away

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  • Home
  • About Us
    ▼
    • Philosophy
    • About Psychotactics
    • Contact Sean
  • Free Articles
    ▼
    • Psychological Strategies
    • Starting Up Strategies
    • Marketing Strategies
    • Article Writing Strategies
    • Copywriting Strategies
    • Internet Marketing Strategies
  • Podcast
  • Blog
  • Clients
    ▼
    • Client Results
  • Products
    ▼
    • Start Here First
    • Home Study
      ▼
      • Article Writing
      • Uniqueness Strategy
      • Info Products
      • Copywriting
    • Books
      ▼
      • Brain Audit
      • Under $50
      • Above $200
    • Membership
  • Workshops
    ▼
    • Online Courses
    • Worldwide Workshops and Meet-Ups
  • Services
    ▼
    • Speaker
    • Consulting
  • Fun Stuff
    ▼
    • Resources
    • Cartoons
    • Recipes