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Why Clients Buy—And Why They Don't

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Psychotactics Blog

Free or paid?: Why Information Matters

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

In Part Two: Let’s look at— How the information is positioned. Take, for example, the story of a store owner.Having managed several stores over the years, he wanted to write a book that would help other store owners avoid theft. According to current statistics (Embroker.com), the situation is serious:75% of employees have stolen at least […]

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Next Training Article: Free Or Paid? How To Know In Advance If Someone Will Pay
Next Step: Read actionable articles on training.

Free Or Paid? How To Know In Advance If Someone Will Pay

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

What’s the price of a hot cross bun in Auckland? It could be $5, $6.50 or even $7. If it seems slightly ridiculous that seemingly the same product has different prices, it’s because people are not buying the product itself. Or rather, they’re buying what they perceive to be the “right price” for a product. […]

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Next Training Article: Why Going Backwards Is Often A Good Sign Of Progress
Next Step: Read actionable articles on training.

Why Going Backwards Is Often A Good Sign Of Progress

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

When we think about the journey of a thousand miles, we often assume it means constant forward movement. We picture ourselves taking one step after another, continuing steadily until the journey is complete. But in reality, most journeys involve setbacks. At times, after making progress, it can feel as though we’re actually moving backwards. That […]

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Next Training Article: Why Self-Study Works for Some People and Fails Miserably for Others
Next Step: Read actionable articles on training.

How To Make Additional Time Out Of Thin Air

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

How do you build a bicycle lane on busy city streets?If you ask someone at the local council how to build a bicycle lane on a busy street, the answer is usually quite complicated. There will be talk of consultations, resource consents, engineering reports and budgets. Eventually, after years of planning and several million dollars, […]

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Next Time Management Article: The Art of Less: Why the Best Professionals Work with a Smaller Palette
Next Step: Read actionable articles on time management.

Why Self-Study Works for Some People and Fails Miserably for Others

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Someone asked me recently: “Is there a way to learn on your own? Are you self-taught, Sean?” The short answer is yes and no. In some cases, I was taught. In other cases, I taught myself. But if you ask me which one I prefer, the answer is very clear. I would much rather be […]

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Next Training Article: Bangkok Brain Audit Workshop Testimonials
Next Step: Read actionable articles on training.

The Art of Less: Why the Best Professionals Work with a Smaller Palette

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

The Art Of Less

Imagine someone handed you a computer from 1994 with the latest version of Photoshop on it. Would you take it? The illustrator Bob Staake definitely wouldn’t — and not because he can’t use the software. He already has a perfectly good computer running Photoshop 3.0, and he has no intention of changing that. Thirty years […]

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Next Time Management Article: How To Consistently Save Time On E-mail (And Other Digital Communication)
Next Step: Read actionable articles on time management.

Why All The Productivity In The World May Not Matter After All

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Productivity Doesn't Matter

(Click here to listen to the article: Why All The Productivity In The World May Not Matter After All) You are told that you have to be productive, but how productive is productive? We have been working for close to 26 years, and we still have a full day of activity. Isn’t that a good enough reason […]

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Next Psychological Marketing Article: Why You Need To Get Off The Internet – And Meet Real People Instead
Next Step: Read actionable articles on psychological marketing.

Why Feedback Barely Helps Progress (And Why “Instant Feedback” is Crucial, Instead)

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

tired-analogies

(Click here to listen to the article: Why Feedback Barely Helps Progress) There’s a reason aeroplane windows aren’t square.In the early 1950’s, one of the most futuristic planes was the de Havilland Comet. It was considered the world’s first commercial jetliner. And yes, it had square-shaped windows. Then, suddenly in 1954, two Comets broke apart mid-air […]

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Next Learning Article: Why Habit-Change Is Almost Always Temporary (And How to Create Lasting Habits)
Next Step: Read actionable articles on learning.

Why Habit-Change Is Almost Always Temporary (And How to Create Lasting Habits)

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Why Habit-Change Is Almost Always Temporary

(Click here to listen to the article: Why Habit-Change Is Almost Always Temporary) How long does it take to create a habit? In general, people will tell you that it takes about 21 days for a habit to settle in. However, that statistic is slightly misplaced. It takes just one second to make a decision. […]

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Next Learning Article: How To Explain Concepts Elegantly (And Keep The Attention Of Your Audience)
Next Step: Read actionable articles on learning.

How To Consistently Save Time On E-mail (And Other Digital Communication)

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

How to speed up answering e-mail—and everyday messages as well

(You can listen to the audio of the article too. Click here: How to speed up answering e-mail) Here’s how I leave messages on an answer phone. Hi, this is Sean. Full stop. I wanted to let you know that we might meet tomorrow, comma, and then meet again next week, em dash, but only […]

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Next Time Management Article: How To Become Smarter By Utilising The “Database Concept”
Next Step: Read actionable articles on time management.
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  • Home
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    • Start Here First
    • Home Study
      • Article Writing
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      • Info Products
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      • Under $50
      • Above $200
    • Membership
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    • Worldwide Workshops and Meet-Ups
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  • Fun Stuff
    • Resources
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