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Psychotactics Blog

Cartoon: One Day In Junior High

Author: Sean D'Souza

Remember how we all wanted to be astronauts and teachers when we grew up? Well that hasn’t changed a lot, but there have been some changes for sure. Have a look below, and be sure to leave your comments. 🙂 Like it? Well don’t be shy: Tweet or Facebook it, or Google+ it 🙂 If […]

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The Moment of Doubt (And How It Led to $500,000 In The Bank)

Author: Sean D'Souza

Presentation Skill Stories

Have you ever been to a primary school play? There they are, all the kids, all keen to play their part. And then one kid forgets his part. He stands there dumbfounded. Unable to speak. Frozen in fear. The words seemingly circulating in his brain somewhere. I was that kid! Except I wasn’t five years […]

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One Evening On Facebook

Author: Sean D'Souza

You know those evenings when you get on Facebook after work is almost done? What happens next?

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How To Create The Next Step For Your Readers

Author: Sean D'Souza

When you’re writing an article, inserting The Next Step should be really simple. And it is, if you are clear what you want the customer to do next. But hey, we all know what we want the customer to do next, and yet there’s still a bit of doubt. Are we doing the next step […]

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Clueless Cartoon: Um, new Linked-In Members

Author: Sean D'Souza

So Linked-In helps networking, doesn’t it? Well it does. More than you think! Enjoy!

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The Curse Of Knowledge

Author: Sean D'Souza

We have the curse of knowledge. We all do. We know what we know, and we know it so well, that we assume that everyone else knows it just as we do. So for instance, I understand a concept like ‘uniqueness’ and it’s almost second nature for me, so it’s normal for me to assume […]

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Twitter-Crazy Future: Cartoon

Author: Sean D'Souza

So will Twitter take on the world? Who knows? But it sure is driving some folks crazy!

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Where Do You Put “Up-Sell” In Your Newsletter?

Author: Sean D'Souza

Imagine you’re having a meal at a fancy restaurant You’re settling in for some delicious starters and at this point something strange happens. The waiter informs you that there’s a wonderful chocolate cake for dessert. And delightful the chocolate cake may be, but you’re irritated. You’re bugged because the waiter broke the sequence. And we […]

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Last Day For Special Offer Worth $158 With The Brain Audit

Author: Sean D'Souza

If you didn’t get/or read this post three days ago, here’s an important reminder. When you buy the Premium Brain Audit you’ll also get a bonus set of Goodies on ‘How To Create Headlines: Part 1 + Part 2 (worth $158) absolutely free. *If you’ve wondered why customers back away at the last minute, both […]

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Why Marketing Fails: And Why Marketers Get Attraction Wrong Time and Time Again

Author: Sean D'Souza

Why Marketing fails

Conversion fails for simple reasons. Labour pains vs. Baby Which of the two would attract you if you were a woman? You’re saying baby, right? But look around you Every stupid marketer on the planet is selling his product or hisservice. They’re talking about the benefits of their service or product. They’re talking about the […]

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The Headline Report why headlines fail report

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  • Home
  • About Us
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    • Contact Sean
  • Free Articles
    ▼
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