Why Clients Buy—And Why They Don't
You can listen to the audio while driving or walking. Apple | Spotify |
Have you ever seen a rock concert where the singer holds out the microphone in the middle of a song. And not surprisingly the audience sings the lyrics of the songs, while swaying madly to the music. Your audience should be so adoring, eh? Well, if you can’t exactly be a rock star to your […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
When I first started doing seminars in the year 2001, I’d start off talking. And flipping slides. And then talking some more. And then two days or three days would pass. Then I’d hand out the feedback forms. And invariably someone would be upset. They’d think the music was too loud. They’d wonder why there […]
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On a teleconference, you’re going to run into another big hassle. Somehow it seems like the participants have been yanked to the call. They’re almost unwilling to be there. No they’re not. They’re just unsure of what to expect. And of course you haven’t warmed them up. So pray, how do you warm up an […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Put a two year old child in front of a Barney video for the first time, and watch the child’s face. It’s intent. It’s focused. And not very relaxed at all. But put that child in front of that same Barney video for the seven hundredth time, and watch the anticipation on her face. She’s […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
If you’re a trainer, there’s one scenario that’s almost impossible to avoid. It’s the scenario where you see a hand going up. The participant is about to ask a question. And there’s nothing wrong with the question, except that it’s out of left field. The participant is asking: How do I blazaboo the configulation spectroconfiture […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
So you’re going to run an online course or teleconference. And you’re pretty darned sure that you’re going to do all the talking. Which is kinda counterproductive at best. Clients learn better when they’re in the thick of things instead of just listening to your yada-yada. But it’s not like you haven’t tried to get […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
You’ve just finished your teleclass and you’re moving on to question stage. And then comes the moment that you think you’ll be flooded with questions, so you ask, “What questions would you like to ask me today?” And all you hear is the chilly wind of silence. So how do you get the audience to […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
I was on my way back from the airport, when I struck up a conversation with a taxi driver. He was originally a landscaper, but was now driving taxis (as part of his retirement plan) and he did like the job a lot. But he did have some regrets. He wanted to write. It had […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
In the year 2003, I got on a cruise ship from New Zealand to Australia. And those cruise ships are so big, that you’d never believe you’d get seasick on one of them. And yet it’s quite easy to get seasick when the sea is churning and monstrous waves keeping battering the ship time and […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Let’s say you’re writing an article. And let’s also assume that you’re writing a pretty good article when suddenly you manage to slip in a ‘throwaway line’. So what’s a throwaway line? A throwaway line is a line that’s often not related to the article. It’s probably just a thought that popped up in your […]
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