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Psychotactics Blog

The 6 Most Important Lessons In Marketing

Author: Sean D'Souza

The 6 Most Important Lessons In Marketing

1) Follow up. 2) Follow up. 3) Follow up. 4) Follow up. 5) Follow up. 6) Follow up. How do I know this to be true? Because recently we launched a book on Membership Sites. As is the norm, we give the best price to our members at 5000bc. We also let them know about […]

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The Power of Enough and the Tuna Sandwich

Author: Sean D'Souza

Power of Enough

More. More. More. We seem to live in a an world that’s never satisfied… But there’s also something called “enough”. On this day, you may want to listen and read about “enough” and how the “tuna sandwich” plays a role. What’s your tuna sandwich going to look like? It’s definitely a question worth answering. And… If you’re on […]

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Let’s Just Get To The Bottom Of This Hill, Mr.Frodo

Author: Sean D'Souza

working smarter on your business

Imagine thirty thousand menacing obstacles in your path to success. You’re dehydrated. Hungry as hell. And wobbling like a drunk on too much Guinness. Your eyes hurt, your head throbs and your will is all but broken. You’re not even sure you want to go on. You feel like Frodo. As in the character Frodo, […]

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The Power of Enough—And Why It’s Critical To Your Sanity

Author: Sean D'Souza

The Early Years-Psychotactics-Moving to New Zealand

How much is enough? And where do you stop? It’s easy to get all wrapped up in this whole concept of passive income and how smart it seems.

Yet, you can work yourself crazy if you’re not careful. You can work too much, do too much? but even vacation too much.

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Announcing: “Three-Month Vacation” Podcast–Now Live!

Author: Sean D'Souza

The Early Years-Psychotactics-Moving to New Zealand

Two weeks ago, you signed up to be among the first to receive notification of the “Three-Month Vacation” podcast. And I, in turn, set out to create something quite magical. It’s a podcast that’s so thoughtfully put together, that you’re instantly going to see the difference between just “another” information podcast and the “Three Month Vacation”. Each episode of 15 […]

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Positioning: The Difference Between Painkillers and Vitamins

Author: Sean D'Souza

Think about your transaction with Starbucks. You’d think we go there for a coffee, right? But a coffee could be considered a vitamin-kind of business You know how vitamins work, right? You are told to take your vitamins. But you can’t always see the results of all of that pill popping. And you can’t even […]

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How A Magic Moment Encourages Prospects To Become Clients

Author: Sean D'Souza

Goodies on Uniqueness

The first time I converted prospects to clients, I had no clue what I was doing. I decided to give a one-hour speech and managed to get about 20 people into the room. At the end of the hour, my goal was to sign up at least a few of those people to come to […]

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Is The Four-Hour Work Week A Waste Of Time?

Author: Sean D'Souza

The Early Years-Psychotactics-Moving to New Zealand

There’s a difference between the “four-hour workweek” and magic. You can create revenue in a short week. You can’t create magic. Magic is what we all want to create with our work. Most of us love our work.

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Why Thought Is Mostly A Waste of Time

Author: Sean D'Souza

Thought Time Waster

What’s your definition of a thought leader? No, don’t think about it. You know the answer already. It’s not some thinker. Instead it’s someone who does stuff. That’s how you become a thought-leader. You actually do things. And there’s proof that thought is a waste of time What’s 5 x 6. Ok, so we know it’s 30. […]

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The Article Writing Course: Why Bother Reading This Prospectus?

Author: Sean D'Souza

How do you benchmark a course? Do you benchmark it based on one superstar? Or do you benchmark it based on the fact that everyone gets to the other side successfully? When you read the prospectus, you’ll find out for yourself. You don’t have to read 70+ pages of testimonials to find out that from […]

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The Headline Report why headlines fail report

The Headline Report has been downloaded over 155,000 times. In ten minutes (or less) you’ll learn how to systematically build a headline that works. Sign up for the Psychotactics newsletter and get access to a detailed report on "Why Headlines Fail (And how to create headlines that work)" Click here to subscribe and get it right away

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  • Home
  • About Us
    ▼
    • Philosophy
    • About Psychotactics
    • Contact Sean
  • Free Articles
    ▼
    • Psychological Strategies
    • Starting Up Strategies
    • Marketing Strategies
    • Article Writing Strategies
    • Copywriting Strategies
    • Internet Marketing Strategies
  • Podcast
  • Blog
  • Clients
    ▼
    • Client Results
  • Products
    ▼
    • Start Here First
    • Home Study
      ▼
      • Article Writing
      • Uniqueness Strategy
      • Info Products
      • Copywriting
    • Books
      ▼
      • Brain Audit
      • Under $50
      • Above $200
    • Membership
  • Workshops
    ▼
    • Online Courses
    • Worldwide Workshops and Meet-Ups
  • Services
    ▼
    • Speaker
    • Consulting
  • Fun Stuff
    ▼
    • Resources
    • Cartoons
    • Recipes