Most of us believe we have to start a business. Hence, we get all fancy with business cards and websites. We talk about how we solve problems. And then—then we hear nothing. Clients should be rushing to avail of our products and services, but it’s nothing. Why? Because the risk is too high. You and […]
Strategies Archives - Psychotactics
In this section, you will learn about the business strategies which we use at Psychotactics.
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Why Waiting Doesn’t Help Decision Making (As Much As You Think)
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Why Online Learning Can Reduce Your Implementation Skills
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3 Reasons Why Projects Fail
Warm regards
Sean D'Souza
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Why We Enter Fields With Less Competition (And Why That’s A Dangerous Strategy)
Is competition good or bad in business? If you were to ask someone to pick a field where there’s more vs less competition, they’re likely to pick one with less. And that would be a mistake, possibly a fatal one. Competition isn’t bad for you—it’s good. If it makes no sense, here’s a podcast that […]
Why Self-Promotion And Sales Seems Yucky (And How To Quickly Overcome It)
Is self-promotion important in business? And can we sell our products and services without getting that yucky feeling? Clients may love our work. They may refer us on to others. And yet, when it comes to sales, we shrivel back almost in horror. We find sales techniques to be a bit over the top and […]
How To Avoid Duds And Time-Wasters When Hiring Or Outsourcing Staff
Which is the most frequently used method of evaluating someone you want to hire? Usually, the method used is quite bizarre. You tend to ask for references, probably some sort of resume and you’re expected to make a decision based on those parameters. However, almost everyone will make sure they have a polished resume, which […]
3 Pesky Things That Bug Us At Psychotactics (And How We Overcame Them)
When you run a business, there are three things that seems to come up. The first is “ungrateful subscribers”, the second is definitely “pirates” and the third is the “competition”. No matter how hard you try, these three pesky occurrences seem hard to avoid, but as you’d expect, there’s a way out. Let’s find out […]
Client Testimonials: 3 Proven Methods To Get Great Testimonials
How do you get client testimonials? How do you ask a customer for a case study testimonial? When it comes to client testimonials, we tend to end up with rambling, not so great testimonials. How do we get powerful experiences, instead of watered-down testimonials? Here are three quick (and relatively easy) ways to go about […]
Why Waiting Doesn’t Help Decision Making (As Much As You Think)
Everything comes to those who will wait. Surely you’ve heard that saying, right? So you wait, because you’re told you should not be impulsive. Sleep on your decisions, they say. And so you wait. But does waiting really help as much as we think. Let’s look at the phrase, “everything comes to those who will […]
My Adventures With Podcasting (In Case You’re Interested)
Where did you start your podcasting journey? What is your podcast strategy? What do you use? Do you outline? Slow down. Yes, do slow down. Podcasting is like everything else. Work, lots of work. But also a lot of fun. So here’s the abbreviated story. You’re welcome to ask more questions because I do have […]
Why Online Learning Can Reduce Your Implementation Skills
Turn on the switch in your room. Did the light turn on? Well, if it wasn’t for Michael Faraday, we may have still been in darkness And that’s because way back in 1831, Faraday invented electromagnetic induction. Right until that point, the whole idea of electricity was more of a curiosity than a reality. And […]
3 Reasons Why Projects Fail
Imagine you have 20 days left. In those 20 days, you have to write about 300 pages of notes for a course. Will you make it? The answer may seem slightly ridiculous, right? Having to write about 15 pages of content a day is hard enough without having to do everything else in your life. […]
