There are only two kinds of headlines. Unfortunately, most of us end up with the bad kind. Let’s call that the “write and hope” kind of headline Instead of the “writing and hoping”, we really want to create “predictably clickable” headlines. And we want to write them every single time. But that’s not how we […]
Article Writing Strategy: How To Keep Your Reader Locked Into Your Article
Is article writing a skill or can it be developed? How do you write an article? Is there a system?
In this section we cover all the problems that you face when writing your articles. Each article will give you an actionable strategy. Go ahead read the articles and then create a simple plan for yourself. Follow the steps and you too will become a better writer and will be able to write articles your clients want.
You will learn:
- How to write articles
- Why headlines fail and how to write headlines that work
- What are the elements of on article
- Powerful strategies to write articles
- The article writing system
Warm regards
Sean D'Souza
P.S. Don't forget to download your copy of the headline report.
In ten minutes (or less) you’ll learn how to systematically build a headline that works. You will find it at the end of every article.
P.P.S. Oh and before I go—If you haven't yet subscribed:
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Articles on 'article writing ' from Psychotactics
How To Use Contrast To Prevent Headlines From Going Flat (And Other Headline Tips)
How do you write a headline that works? How do you write a catchy headline? If you’ve ever wondered if your headline is lacking some oomph, it might be because of an incredibly simple omission. It’s the lack of contrast in your headline. Contrast works in real life with colours, textures or flavours. Not surprisingly, […]
Why “Normal Headlines” Are More Powerful Than “Clickbait Headlines”
How do you write headlines? Do Clickbait Headlines Work? Can a normal headline be just as powerful? Clickbait headlines seem to be designed to get our curiosity. But what makes a clickbait headline so attractive in the first place? And how do we write “normal” headlines that are far superior in getting the attention of […]
The Magic of Double-Whammy Headlines: And How To Use Their Enormous Power
How do you write a headline that works? Is there a headline writing formula? Laurel and Hardy. Batman and Robin. Superman. Which is the odd one out? Yup, it’s the guy who can’t handle Kryptonite, of course. If Superman is in trouble, there’s almost no one to rescue him. But Hardy or Batman can get […]
3 Ways To Write Headlines Under Pressure
How do you write intensely curious headlines—even if a deadline is looming? When writing headlines, you often get stuck. Can grammar come to the rescue when under pressure? Find out how grammar class helps you write outstanding headlines in a jiffy. In this Series on ‘How To Write Headlines’, you will learn: Part 1: How […]
Why Writing Headlines Can Be An Excellent Brainstorming Exercise For Real Articles
How do you write headlines that work? How do you write great headlines that keep readers engaged? Do you often get stuck when trying to come up with article topics? Find out how writing headlines can help you get unstuck quickly. Right click here and ‘save as’ to download this episode to your computer. Back […]
Three Core Elements of Storytelling (And Why You Need To Write Stories Right Away)
Think of a story. Any story. Maybe just Cinderella, for instance. What does it bring up right away to your mind? 1) Sequence 2) Suspense and 3) The roller coaster Stories are like magic lamps. They have a sequence, there’s suspense and sure to be a roller coaster. So if we examine Cinderella’s story we […]
How The “Mosquito Moment” Brought Bill Gates’ Story Alive!
Bill Gates isn’t known for making brilliant speeches. But there’s this moment where he stands on the TED stage with a schoolboy smirk on his face. He reaches a container that’s sitting on a table nearby and opens a container. He then proceeds to tell the audience he’s just released a few mosquitoes into the audience. Suddenly Gates’ […]
Three Unknown Secrets of Riveting Storytelling
Storytelling secrets are hiding in plain sight Storytelling has a lot of guidelines and rules. And storytellers can’t always explain what they’re doing? And yet, they’re incredibly powerful. For instance, the concept of “anticipation” before the “problem”. It’s nowhere to be found? Find out how to tell riveting stories here. Here are three storytelling secrets […]
Story Telling: Why It Ramps Up Your Persuasion Power
Without a doubt, stories take first place. So how do we use storytelling in our marketing? Storytelling is way more powerful in creating any sort of persuasion in marketing because of how the story unfolds. Robert McKee is a creative writing instructor who’s famous for his “Story Seminar”. In his seminar, he explains why persuasion […]
