Wouldn’t you like to learn the core 15 elements to get your InDesign project flying (And avoid the 200+ elements that are unnecessary for your project)? Most Indesign products and courses give you too much information, when often all you really want is to create a professional looking ebook without all that technical jargon and […]
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Is Your Packaging Hurting Your Sales?
Elston. Does the name Elston ring a bell? Probably not, huh? That’s because of something that happened in 1933. You see, Elston was a quiet little town in Queensland, Australia. Sure it had a few shops, and a slightly worn down hotel, but there wasn’t much that would get anyone’s attention. Of course this didn’t […]
How To Minimise Damage Control When Your Website Blows Up
The guy who fixed my car had a weird habit. If he’d promise to deliver my car on Friday, he’d call on Wednesday and give me a status report. The car still wasn’t ready, but I knew right there on Wednesday about the status of the repair job. So why did this repair guy use […]
Why Rituals Improve Customer Retention Rate
How do you do 100,000 steps a week? The short answer: With a lot of difficulty. But seriously, 100,000 steps a week is a whopping 14,000 steps a day. And to get motivated to do something like that is close to impossible, right? Yes it is, unless you have a ritual. So what is a […]
How to create knockout information products that instantly separate you from the competition, and enable you to charge higher prices
No one wants to put together an info-product that’s ho-hum, so how come so many books, videos and presentations put us soundly to sleep? You know as well as I do, that an information product isn’t just about putting information together? Information itself is super-boring. It’s just a bunch of stuff stacked up together. Sure […]
Are you tearing your hair out trying to get a tag line or an elevator speech that works for your company?
Writing Salesletters or Articles? How to Ditch The “Tired” Analogy
I remember how I always groaned when my father started to tell his story of “how he drew a kingfisher”, when he was just a boy in school. I loved the story, but I’d heard it so many times, that the thought of escape always crossed my mind when he’d start up that story. The […]
Lynn B
I want to tell you that I really appreciate the way you run your network marketing. I’ve been on your list for several years, I’ve bought a few things, I’ve participated in a few things and have participated in feedback ;). You are one of the VERY few I’ve kept and I’m going to […]
Why Marketing In 2020 is like being in 1920
In 1920, marketing was a chore. People were separated by vast distances. To get any sort of message across was a royal pain. And this is what 2020 looks like as well. There’s Facebook, Instagram, Twitter, Glitter, Mitter and a million methods that are distracting you–and your customer. And with every month that passes, the […]
“What if you put in time and effort to create a product to sell, but no one buys?”
