How do you write a newsletter? How do you structure a newsletter? I used to hate writing a newsletter. It would be the task I’d keep postponing until the very last minute. Of course, that would make my entire week miserable. Until, I found what could be called a “rough formula”. And it’s an easy […]
Website Marketing Strategy: How To Market Your Product And Services On Your Website
How do you market your product or service on your website?
What simple marketing tools and tactics can use to increase the sales on your website?
These internet marketing strategy articles will help you create better website pages that get more customers.
P.S. Don't forget to download your copy of the headline report.
In ten minutes (or less) you’ll learn how to systematically build a headline that works. You will find it at the end of every article.
P.P.S. Oh and before I go—If you haven't yet subscribed:
Here are the links to get all the Psychotactics articles, goodies and podcasts automatically.
iTunes | Android | E-mail | RSS | Spotify | Google Podcast |
Why Success Benchmarks are Misleading (And How We Set Benchmarks For Success)
What are the benchmarks for success in business? How do you determine your success benchmarks? If you look around you, the obvious success benchmarks are usually money first, and then, at least a huge dollop of fame. But are our benchmarks of success skewed by Fortune Magazine or Inc or Fast Company? Are those blogs […]
Why You Need To Start A Project – Not A Business
When we think of making the transition to starting our own business online , why do we freeze? It’s simply because we’re not sure where to start. A business has so many aspects to it. Yet, most business people never start up a business. Find out what you really should be doing. Right click below […]
Email Newsletter Dilemma: Should You Put Your Entire Article In Your Newsletter (Or Just A Link?)
Imagine you’re at Alfredo’s And Alfredo’s is your favourite Italian restaurant and you’ve been yearning all week for this lasagne. You sit down, chomp a mouthful, then another mouthful. The flavours explode in your mouth. Then Alfredo steps in and takes the plate away before you get the third bite in. It’s enough to make […]
How To Minimise Damage Control When Your Website Blows Up
The guy who fixed my car had a weird habit. If he’d promise to deliver my car on Friday, he’d call on Wednesday and give me a status report. The car still wasn’t ready, but I knew right there on Wednesday about the status of the repair job. So why did this repair guy use […]
How The Stop-Go System Helps Create Non-Confusing Info-products and Courses
Imagine you’re asked to go to the post office. You have to go down the stairs, take a left, then a right, walk 500 metres, then turn left, find the blue building and then look for the green post box. That’s when you know you’ve reached the post office. The only problem we have with this scenario is […]
Can Clients Judge You In 2 Seconds? (And How This Applies To Your Website Branding)
How long does it take for you to know if someone is a good teacher or not? Nalini Ambady, a psychologist, didn’t have that answer. So she set out to do an experiment She asked students to rate their teachers after spending a whole semester with them. But then the experiment got a bit weird. […]
Why “Lazy Testimonials” Attract The Wrong Clients
Most folks think that the easiest part of their marketing is testimonials. What’s to know about testimonials? You ask the questions, you get the answers. Or the client gives you a testimonial and you slap it in. In other words you’ve got a “Lazy Testimonial”. And “Lazy Testimonials” prevent you from getting outstanding clients Clients […]
How to get a FREE 30-Page Excerpt of The Brain Audit
If you’ve always wondered what The Brain Audit was all about. Or if you’ve ever wondered if this version (Version 3.2) is worth it, then here’s a way to stop wondering. Because you can get a chunky 30-page excerpt of The Brain Audit. And it’s free. No catches. You’ll enjoy the cartoons. You’ll enjoy the […]
How To Know If You Have A Viable Niche
When companies from the West first visited a de-regulated India, they were licking their fingers in anticipation. For India was a country of almost one billion people (well, it is over one billion now) and these companies could just see dollar signs no matter where they went. But sheer numbers doesn’t make for sales. And […]