Is there a way to pre-selling your products and services? Pre-sell is notoriously difficult for most entrepreneurs. It feels greasy and icky at times. And that lack of enthusiasm dooms the sale from the very start. But what if there were a way to sell with stories? Instead, all you’d need is a story. A […]
Pre-Sell Strategy: (Some Unusual Questions)
Do you pre-sell if your audience is away on vacation? Should you pre-sell if you’re unsure of a full house? These and other questions are answered in this article on pre-sell. Right click to save this episode. What if the pre-sell falls flat? One of the most-repeated stories I tell is about the article writing […]
Pre-Sell Strategy: How To Strategically Tackle Promotion Of Products and Services
Which product should you pre-sell? Should it be the $20 product or the $2000 one? And why do silos matter so much? In this article we not only learn why the $20 product might matter more, but also how you can promote a product almost endlessly without ever promoting it all. Right click below to […]
Announcing: The Pre-Sell of the Pre-Sell Book (Available at an early bird price!)
(This offer has expired. Have a look at the current pre-sell offer here.) ________________________________________ It’s here! The pre-sell of the the pre-sell book. What’s that supposed to mean? Well, the book isn’t ready yet. It’s work in progress. There are pages to be written, cartoons to be drawn, audio to be recorded and tons of little things to be finished before […]
Why Marketing In 2020 is like being in 1920
In 1920, marketing was a chore. People were separated by vast distances. To get any sort of message across was a royal pain. And this is what 2020 looks like as well. There’s Facebook, Instagram, Twitter, Glitter, Mitter and a million methods that are distracting you–and your customer. And with every month that passes, the […]
The Importance of Time In Pre-Selling
I remember Sydney, AustraliaI was probably ten years old and my father had all of these travel brochures. But of all the places on the planet, I loved the picture of the Sydney Opera House. I remember the pink, purple skies offsetting the pale white of the Opera House. And nineteen years later I stepped […]
