[Continue reading...]Friday Cartoon: Monday
You can listen to the audio while driving or walking. Apple | Spotify |
Why Clients Buy—And Why They Don't

Author: Sean D'Souza
You can listen to the audio while driving or walking. Apple | Spotify |
Author: Sean D'Souza
You can listen to the audio while driving or walking. Apple | Spotify |

If you were asked: What is the uniqueness of this podcast, would you be able to answer the question? The chances are that you might state one of the features, but not what makes it truly unique. What do you have to do to make the uniqueness come to life? And how do you get […]
[Continue reading...]Author: Sean D'Souza
You can listen to the audio while driving or walking. Apple | Spotify |
Author: Sean D'Souza
You can listen to the audio while driving or walking. Apple | Spotify |

It’s not unusual for clients to say they’re perfectionists. This means they take more time, spend more effort and they sound like the ideal client on your course. But as perfectionists know fully well, they’re often jeopardising their own success, because all the extra work isn’t dramatically improving their work. How, then should you make […]
[Continue reading...]Author: Sean D'Souza
You can listen to the audio while driving or walking. Apple | Spotify |
Author: Sean D'Souza
You can listen to the audio while driving or walking. Apple | Spotify |

Most courses have huge dropout rates. And yet that’s not the case for some teachers and trainers. What makes some courses so dramatically different? The slightly surprising answer is that the course material itself can doom the course. If that makes no sense, follow along, because there’s a method to this madness. Find out how […]
[Continue reading...]Author: Sean D'Souza
You can listen to the audio while driving or walking. Apple | Spotify |
Author: Sean D'Souza
You can listen to the audio while driving or walking. Apple | Spotify |

Let’s say you come up with what you believe is a great uniqueness for your product or service How would you know if it’s great or not? The answer is deceptively simple: every client needs to echo your uniqueness over and over again. But how are you supposed to hear that echo? Interestingly that echo […]
[Continue reading...]Author: Sean D'Souza
You can listen to the audio while driving or walking. Apple | Spotify |
Author: Sean D'Souza
You can listen to the audio while driving or walking. Apple | Spotify |

Big companies talk a lot about leadership. However you and I may not have that big charisma factor. What do we have to do to get things done when working with freelancers? What if we need to work with several team members? In this episode, we look at how the primary task is to get […]
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