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Why Clients Buy—And Why They Don't

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Psychotactics Blog

How To Use Procrastination To Your Advantage

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

How to use procrastination to your advantage

Procrastination is bad, right? Well, not quite. If you break up a project, you’re likely to find most projects have five distinct sections. To get to the end of the project, you’re going to need a form of managed procrastination. But how do you go about this form of procrastination? And why is it seemingly […]

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Next Learning Article: How To Achieve A Lot—The Three Part Formula
Next Step: Read actionable articles on learning.

How To Overcome Mental Blocks That Derail Your Progress

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

How To Overcome Mental Blocks That Derail Your Progress

What causes a mental block? Do you have a bad memory? Well, so does the memory champion of the US Memory Championships. How’s that possible you may ask? But that’s exactly the point. We have misconceptions about learning and memory that need to be wiped out and replaced with accurate representations of how our brain […]

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Next Psychological Marketing Article: Mental Barriers That Slow You Down (And Derail Your Progress)
Next Step: Read actionable articles on psychological marketing.

Mental Barriers That Slow You Down (And Derail Your Progress)

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Mental Barriers That Slow You Down

How many books do you read in a year? Most people boast about how they read hundreds of books a year. That’s what I used to do as well. Until I found that I wasn’t really absorbing any information. So is speed reading a bad idea? Well, not entirely, but you need to know when […]

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Next Psychological Marketing Article: One-Buttock Passion (How A Simple Redefinition Can Help You Move Forward)
Next Step: Read actionable articles on psychological marketing.

One-Buttock Passion (How A Simple Redefinition Can Help You Move Forward)

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Can You Successfully Defend Your Work Against Criticism? (Lessons from Malcolm Gladwell - Part 3)

How do you redefine the term “passion”? A definition shouldn’t be a barrier to your progress, should it? Yet, the moment you hear people talking about passion, you’re stuck. And that’s because their definition is all wrong. How do you redefine the term “passion”? And what does one-buttock have to do with passion? Let’s find […]

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Next Psychological Marketing Article: How To Avoid Overwhelm (And Systematically Complete Projects)
Next Step: Read actionable articles on psychological marketing.

Why You Should Stop Looking For Your Passion (And Let It Find You Instead)

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Why you should stop looking for your passion (and let it find you instead)

Most of us are told to start up a business doing what we’re passionate about. There’s just one problem. We don’t know what we are passionate about in the first place. How are we supposed to find something we know nothing about? Let’s explore the concept of passion and how to stop looking for it, […]

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Next Marketing Strategy Article: 16 Years of Psychotactics—and a Tiny Bonus!
Next Step: Read actionable articles on marketing strategy.

How To Avoid Overwhelm (And Systematically Complete Projects)

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

How To Avoid Overwhelm

Whenever you have a deadline, somehow you’re able to stagger towards it and get the job done But other tasks never seem to move forward. You fall behind on your reading, your fun projects, even that movie you’d promised yourself. In life we need to complete projects that are urgent, but also projects that are […]

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Next Psychological Marketing Article: Why Success Is Hindered By The Lack of the Tolerance Effect
Next Step: Read actionable articles on psychological marketing.

Three Ways To Write A Stunning Report Overnight

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Three Ways To Write A Report Overnight

Writing a report for your website can be quite a nightmare How are you supposed to put 20-30 pages together? And what system should you follow to get great results? That answer is remarkably simple, and plainly effective. And instead of just one way, why don’t we look at three ways you can put together […]

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Next Info Products Article: Double Your Sales With Versions and Satellite Products: Creating Information Products
Next Step: Read actionable articles on info products.

16 Years of Psychotactics—and a Tiny Bonus!

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

16 Years of Psychotactics—and a Tiny Bonus

Well, not quite 16 years. 16 years, one month and a few days. But 16 years ago, this is approximately how it all started. I gave a presentation. I was asked for notes. I didn’t have notes. I wrote a document. Whether this was the exact document, I’m not sure. But it’s close enough. This […]

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Next Marketing Strategy Article: Six Questions To Get Outstanding Testimonials
Next Step: Read actionable articles on marketing strategy.

Why Selling Your Secrets To Competition Is A Sound Business Strategy

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Selling Strategies to Competition

Competition? That’s the enemy isn’t it? Why would you sell or worse, give the competition your ideas? It doesn’t seem to make sense at all and yet it’s a very solid business strategy—and especially for small business. In this episode, you’ll find three solid reasons why competition can change your life for the better. Right […]

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Next Internet marketing Article: How to get a FREE 30-Page Excerpt of The Brain Audit (Without Even Needing To Fill A Form)
Next Step: Read actionable articles on internet marketing.

Six Questions To Get Outstanding Testimonials

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

The Brain Audit Book Options: Why Clients Buy And Why They Don't

(This is an excerpt from The Brain Audit) The Brain Audit—Bag 5: The Testimonials You’ve seen résumés haven’t you? And what’s common with all the résumés on the planet? Yup, they’re all created to make the candidate look wonderful. Yet what’s the first thing a company does when you present them with a résumé? They […]

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Next Marketing Strategy Article: Passion Projects: How They Can Completely Change Your Business
Next Step: Read actionable articles on marketing strategy.
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The Headline Report why headlines fail report

The Headline Report has been downloaded over 155,000 times. In ten minutes (or less) you’ll learn how to systematically build a headline that works. Sign up for the Psychotactics newsletter and get access to a detailed report on "Why Headlines Fail (And how to create headlines that work)" Click here to subscribe and get it right away

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  • Home
  • About Us
    ▼
    • Philosophy
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  • Free Articles
    ▼
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    • Copywriting Strategies
    • Internet Marketing Strategies
  • Podcast
  • Blog
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    ▼
    • Client Results
  • Products
    ▼
    • Start Here First
    • Home Study
      ▼
      • Article Writing
      • Uniqueness Strategy
      • Info Products
      • Copywriting
    • Books
      ▼
      • Brain Audit
      • Under $50
      • Above $200
    • Membership
  • Workshops
    ▼
    • Online Courses
    • Worldwide Workshops and Meet-Ups
  • Services
    ▼
    • Speaker
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  • Fun Stuff
    ▼
    • Resources
    • Cartoons
    • Recipes