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Psychotactics Blog

Passion Projects: How They Can Completely Change Your Business

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Passion Projects: How They Can Completed Change Your Business

Take time off? Doesn’t everyone want that? So how are you supposed to achieve that force of business? How do you get to downtime? And what about the passion projects you’ve been putting off for so long? In this episode we wrestle with the remaining two forces of business and start on a journey that’s […]

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Next Marketing Strategy Article: How To Cope With The Three Big Forces Of Small Business
Next Step: Read actionable articles on marketing strategy.

How To Cope With The Three Big Forces Of Small Business

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

The Three Big Forces Of A Small Business (And How To Cope With Them)

No one thinks running a small business is easy But even so, there are forces that pull you in all directions. These forces almost seem to tear at us as we go through our daily work. It’s not just a question of coping with the forces. We have to somehow make them part of our […]

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Next Marketing Strategy Article: Unusual Methods To Find Outstanding Coaches
Next Step: Read actionable articles on marketing strategy.

How To Write Enthusiastically (And Avoid The Boring Article)

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

How To Start Your Story Based Articles With Great Impact

What makes an article stand out? Articles can be mundane or enthralling.  But what makes an article stand out? The short answer is enthusiasm. Yet, it’s not easy to know how to create enthusiasm in an article, is it? Let’s step through the three phases that makes your article pack a rollicking amount of enthusiasm. […]

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Next Article Writing Article: 3 Ways To Instantly Get Your Readers Attention-The First Fifty Words
Next Step: Read actionable articles on article writing.

Unusual Methods To Find Outstanding Coaches

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

The Early Years-Psychotactics-Moving to New Zealand

How do you find a good coach? We’ve all done courses that have been a waste of time, money and energy. Yet, finding a great coach isn’t easy, is it? There doesn’t seem to be any way to know in advance how good (or bad) a coach will be. Or is there? There are a […]

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Next Marketing Strategy Article: How to Effectively Test Your Uniqueness
Next Step: Read actionable articles on marketing strategy.

Double Your Sales With Versions and Satellite Products: Creating Information Products

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

The Early Years-Psychotactics-Moving to New Zealand

Can you really double your sales of a product you’ve created a while ago? And why are satellite products so very useful to clients and profitable to your info-product business? Let’s look at info-products as we’d look at a piece of software like Photoshop. Find out the magic that already exists within your info-product and […]

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Next Info Products Article: Creating Information Products: When to Leave The Clients Out (And When to Include Them In)
Next Step: Read actionable articles on info products.

Creating Information Products: When to Leave The Clients Out (And When to Include Them In)

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

The Early Years-Psychotactics-Moving to New Zealand

When creating an information product is the client important? It might seem that a client is extremely important when creating an information product. After all, you’re getting them to tell you exactly what she needs. However, more often than not, this method is a recipe for disaster. Even so, the client is extremely useful in […]

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Next Info Products Article: Outlining Your Book: The Three Crucial Steps
Next Step: Read actionable articles on info products.

How to Effectively Test Your Uniqueness

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

How to Effectively Test Your Uniqueness

When you create your business, product or service uniqueness, do you need to test it? Incredible as it seems there’s little point in doing any testing at all. Let’s find out why testing is practically impossible and how instead of wasting time on research, you should follow three steps to make sure your uniqueness occupies […]

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Next Marketing Strategy Article: How To Quickly Create Your Uniqueness
Next Step: Read actionable articles on marketing strategy.

How To Quickly Create Your Uniqueness

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

How to Effectively Test Your Uniqueness:

How do you position your products and services? Finding your uniqueness is incredibly difficult, yet some companies do it consistently well. How do you learn from their ability to position their products and services? Also, do you really need a uniqueness for every business product and service? The answer is “yes” and this episode will reveal […]

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Next Marketing Strategy Article: Validating Your Business Idea: How To Beat Analysis-Paralysis
Next Step: Read actionable articles on marketing strategy.

How Giveaways Increase Sales of Information Products

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

How Giveaways Increase Sales of Information Products

Information product sales don’t always increase with promotions alone Often they increase by giving away content that you could easily sell. Do giveaways increase sales? But shouldn’t you stick to giving away tiny reports? What if you were told to give away a big product instead? Would that reap any rewards? Find out in this […]

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Next Selling Article: The Crazy, Amazing Trip From FREE to FEE
Next Step: Read actionable articles on selling.

Validating Your Business Idea: How To Beat Analysis-Paralysis

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Validating Your Business Idea

Even if you have the best business idea in the world, analysis-paralysis can stop you in your tracks You feel frozen, not sure what to do. So you research. Then you do some more research and educate yourself even more. But that doesn’t get you very far, does it? Even famous people like Leonardo da […]

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Next Marketing Strategy Article: How To Validate Your Business Idea (And Overcome Self-Doubt)
Next Step: Read actionable articles on marketing strategy.
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Does anything on this website bug you? Nothing is too small or too big. If there's something we can fix, we'd love to know. The bug of the month even gets a hand-painted cartoon + postcard. Click here to report a bug.

The Headline Report why headlines fail report

The Headline Report has been downloaded over 155,000 times. In ten minutes (or less) you’ll learn how to systematically build a headline that works. Sign up for the Psychotactics newsletter and get access to a detailed report on "Why Headlines Fail (And how to create headlines that work)" Click here to subscribe and get it right away

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  • Home
  • About Us
    ▼
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  • Free Articles
    ▼
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    • Copywriting Strategies
    • Internet Marketing Strategies
  • Podcast
  • Blog
  • Clients
    ▼
    • Client Results
  • Products
    ▼
    • Start Here First
    • Home Study
      ▼
      • Article Writing
      • Uniqueness Strategy
      • Info Products
      • Copywriting
    • Books
      ▼
      • Brain Audit
      • Under $50
      • Above $200
    • Membership
  • Workshops
    ▼
    • Online Courses
    • Worldwide Workshops and Meet-Ups
  • Services
    ▼
    • Speaker
    • Consulting
  • Fun Stuff
    ▼
    • Resources
    • Cartoons
    • Recipes