If you keep writing every day, you’ll have a problem. You’ll have more article ideas than you can write. Every day will sprout thirty-fifty new ideas that you can never turn into articles. But when you’re starting out, this problem is quite the opposite. You may wake up and can’t think of a thing Or […]
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Psychotactics Blog
Why You Should Not Repeat What’s On The Slides
You know those presenters who read out from slides? You know how you detest them? Well there’s a reason. And it comes all the way from Hollywood The Hollywood saying goes like this: If the scene shows you what the scene is supposed to show you, you’re in deep shit. What does that mean? If […]
[Continue reading...]How To Beat Inertia And Why Logic Doesn’t Work
Is resistance a game? It can feel a bit like that when you’re almost always on the losing team. But often the reason why we lose to resistance is because we don’t realise how the brain works. And this brain stuff was studied by researchers at the University of Cincinnati. What they found was astounding. […]
[Continue reading...]Public Speaking: Why It Can Torment You Forever (If You Let It)!
Have you ever been to a primary school play? There they are, all the kids, all keen to play their part. And then one kid forgets his part He stands there dumbfounded. Unable to speak. Frozen in fear. The words seemingly circulating in his brain somewhere. I was that kid! Except I wasn’t five years […]
[Continue reading...]The Art of Saying Thank You Meaningfully
Imagine this. Imagine you move into a neighbourhood and a neighbour brings across a big cake. What happens to you instantly? There you are, with all your unpacked boxes, a to-do list so long it stretches all the way to Geneva and all that you can think of, is how to pay that person back. […]
[Continue reading...]How To Start Your Story-Based Articles With Greater Impact
Yesterday I went to buy some walking shoes. And I ended up spending $2000. And that’s not counting the shoes. Now, did that opening get your attention? Sure it did. It sucked you in. And the reason you hear that strange sucking sound is because I didn’t start off the article as most people do. […]
[Continue reading...]The Science of Making Mistakes
That may seem to you, to be the silliest headline ever. Why would you need to learn how to make mistakes? You’re already a pro at making mistakes. You don’t need a how-to article to tell you how to make mistakes, right? But bear with me as we explore why mistake making is a science. […]
[Continue reading...]Announcing: Three Special Offers From Psychotactics
Offer 1: The Brain Audit + Special Goodies worth $158 *If you’ve wondered why customers back away at the last minute, both online and offline, you’ll find the specific answers on the page below. *If you have a website or intend to sell something off your website, you’ll avoid all of these mistakes, that if […]
[Continue reading...]How To Grow Your Subscriber List
Ooh that’s a loaded question. But a big piece of the puzzle is where you get your traffic from, in the first place. And the way to look at this concept is to simply look at it through the eyes of someone who’s ‘dating’, If you were dating, where would you look? You’d definitely avoid […]
[Continue reading...]Branding Strategies— Why You Need To Carve Our Your Uniqueness
Ever been to a buffet? You know how you start off with the spring rolls, then it’s baked ham with pineapple sauce. Then it’s roast lamb with mint jelly and rich brown gravy. Top that up with roast seasoned pork loin with apple sauce and a little chicken with apricots and Camembert. Do you get […]
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