Around 1970 or so, a guy called Bill Gaines did something pretty interesting. You see, Bill Gaines was the publisher of the famous comic known, weirdly, as ‘Mad Magazine.’ And he’d put in a whole bunch of gags and cartoons in the magazine itself. Then, several months later, he’d take that content and mix a […]
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Psychotactics Blog
Reminder: $2500 Free Workshop: How To (Finally) Get On The List
This is a reminder in case you missed it last week. Last week we announced about the $2500 Brain Alchemy Masterclass Workshop we were giving away. And you were promised that you’d get a follow up email.Well, tah…dah…here’s the follow up email. Find out the story and philosophy behind the free offer. (And the […]
[Continue reading...]How To Be A Critic
As you chomp into any dish, something happens in your brain. Your brain analyses the contents of the dish, compares it what it knows and then spits out a critique. So the dish could be too salty, too sweet—or, or, or,—it could be just right, or even better than you’ve ever tasted before. In a […]
[Continue reading...]Why Creating “Document-Based Barriers” Is Critical For Your Business
It was the year 2012. There we were in Washington DC doing a three-day workshop on Uniqueness. And among the group of about 35 people, there was one person who was being disruptive. She casually interrupted the presentation to ask bizarre questions. She wouldn’t co-operate within the group. In short, this person was that pain-in-the-butt-client […]
[Continue reading...]Why I Gave Up Video (And Why I’m Back)
I didn’t give up video. I just got busy. You know how it is, right? You want to do something and then you make this grand list. Then you do a bit of it. And you do some more. And some more. And you get results. And then you do a spectacularly stupid thing. You […]
[Continue reading...]Special Christmas Day Offer: The Brain Audit
You must be a bit of an email-aholic to check email on Christmas day. 🙂 (Yes, yes, I know everyone doesn’t celebrate Christmas). Anyway, there’s no reason why you can’t have some ho, ho, ho cheer! It’s a special Christmas day offer for the Brain Audit. I know you’ve been strongly considering whether or not […]
[Continue reading...]Multitasking: Skill or Talent?
Is multitasking a skill? And is it good for a small business owner? Let’s find out. When I was in school, I’d often do algebra while listening to music playing in the background. And at that point, I was scoring almost perfect scores on my algebra tests and exams. In effect, I was multitasking. So […]
[Continue reading...]How To Create A Vibrant Community On Your Membership Site & Online Courses
Notice how you brush your teeth with toothpaste every morning? Doesn’t that seem like the most natural thing in the world to do? Well, not really. Until about the 1900’s, few, if any people brushed their teeth with anything that anything that even closely resembled toothpaste. In fact, statistics in the United States showed that […]
[Continue reading...]Can You Get Target Profile Wrong?: The Fear Of A Bad Choice
A while ago, women across the planet started to do something quite unusual. Right after they tidied their homes to their satisfaction, they would remove this spray and give it a few squirts around the house. The name of that spray was (and is) Febreze. Today, Febreze is a multibillion dollar brand. But it almost […]
[Continue reading...]Why Daily Learning Beats Gobble-Gobble Learning
There are two ways to eat a cake. You can eat it in small pieces. Or gobble the whole thing down. Most of us would like to gobble, whether it comes to cake or learning And like cake, learning needs to be tackled in small portions. Small portions not only help you learn, but help […]
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