It must have been the year 2000. I was just starting out in marketing and this well-known speaker/author, Brian Tracy was visiting Auckland. There I was, just one face in about 300 at that event. But I had an advantage. I’d bought a ton of Brian’s stuff–his CDs, cassettes (yes, cassettes) and books. And there […]
Internet Marketing: Archives—Psychotactics
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The list you see below is the successive names given to a single book. The author tried repeatedly to come up with a great name, but these were the names he came up with—despite putting in a great effort. See if you like any of the names. – The Parts Nobody Knows – To Love and Write […]
Here’s an interesting fact. In fact more than one interesting fact. Fact 1: Why our community earns us between 90-95% of our income At 5000bc, we have had a community since 2003.But that’s not the interesting part. The interesting part is that we earn between 90-95% of our income from that community. And no, it’s […]
Do you often wonder if your home page, about us page or client acquisition page is working at less than its full potential? These three pages are critical to any website, and yet we often put the content together on these pages hurriedly. This is what Philip Riggs has to say about one of the books […]
Do you often wonder if your home page, about us page or client acquisition page is working at less than its full potential? These three pages are critical to any website, and yet we often put the content together on these pages hurriedly. Well, “hurriedly” is the wrong word to use. Instead we spend hours […]
Yes, if it’s June, it must be Amsterdam! And we’re planning on having The Brain Audit workshop in early June. So if you’re planning to enjoy a “summerish” couple of days in Amsterdam, this is your chance. You could be local, or fly in–and stay a while in this wonderful country. Either way you’ll get […]
It was the year 2012. There we were in Washington DC doing a three-day workshop on Uniqueness. And among the group of about 35 people, there was one person who was being disruptive. She casually interrupted the presentation to ask bizarre questions. She wouldn’t co-operate within the group. In short, this person was that pain-in-the-butt-client […]
On May 5, 1954, no human had ever run the four-minute mile Then May 6 dawned. And at an athletic meet watched by 3000 spectators, Roger Bannister ran the mile in 3 minutes and 59.4 seconds. Just 46 days later, that record was decimated by a whole second by Roger’s rival, Landy. Today that barrier […]
You may have never heard of John Wooden. He was a coach. And a darned good one too. In a space of 12 seasons, he won 10 championships with U.C.L.A, putting him in an orbit all of his own. John Wooden holds the amazing record for national championships in men’s basketball at ten. The next […]
Nothing bugs you more than a painful client. A client who hassles you at every step of the way. A client who won’t pay on time. A client who takes up so much of your energy that you get drained. I used to have clients like that And then at some point I stopped getting […]