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Why Clients Buy—And Why They Don't

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Search Results for: feed

Balanced Feedback: Why People Want Endless Amounts Of It

Author: Sean D'Souza

Balanced Feedback: Why People Want Endless Amounts of it

All of us cringe at the thought of getting feedback. Yet, we all need feedback to improve. There are formulas for feedback but they don’t work as well as they should. However, this method of balance is tricky. We can’t praise people all the time, and we can’t say what we really think. Is there […]

Filed Under: Marketing Strategy Tagged With: feedback

Writer’s Block Series: Why Discussion and Feedback Are A Writer’s Secret Weapon (And How Professionals Use it to Their Advantage)

Author: Sean D'Souza

Writer's Block: Why Discussion and Feedback Are A Writer's Secret Weapon

How do you speed up your writing process and what causes it to slow down to a crawl? Surprisingly, discussion and feedback play an incredibly powerful role in unblocking Writer’s Block. The more you’re stuck, the greater the reason to invite discussion and feedback. The moment you do, it causes you to explain the concepts […]

Filed Under: Article Writing Tagged With: 5000bc, Article Writing Secrets, feedback

Why Clients Shy Away From Giving Feedback Despite Liking Your Products and Services

Author: Sean D'Souza

Why Clients Shy Away From Giving Feedback Despite Liking Your Products and Services

When a client buys your product or service, they obviously like it at some level, right? So why is it so very hard to get feedback? The answer may not lie in the act of feedback itself, but instead in trust factors, formats and follow up .Find out how the simple act of feedback is […]

Filed Under: Marketing Strategy Tagged With: Brain Audit, client feedback secrets, human behaviour, small business marketing strategies

How to Get Precise Feedback for your Articles (Lessons from Malcolm Gladwell)

Author: Sean D'Souza

Why you should stop looking for your passion (and let it find you instead)

Most of us aren’t really sure how to know if our articles are really good, or even if an idea is good. It gets more complicated when we have a story that we love. Does everyone love it too? Malcolm Gladwell shows us how to get precise feedback and do it in a casual manner. Right […]

Filed Under: Article Writing

How To Avoid The Clash of Testimonials and Feedback

Author: Sean D'Souza

I like tequila. And I also like lime juice. When you mix the two together, with a bit of Cointreau, you get a yummy margarita. The results aren’t quite so good when you mix up your testimonial with critical appraisal. So what is the difference between a testimonial and a critical appraisal? As you probably […]

Filed Under: Psychological Marketing Tagged With: Psychological Marketing, testimonials

Why Feedback is critical for you (and me)

Author: Sean D'Souza

Ronald was a good friend of mine. And Anita was his girlfriend. Well, not any longer. She was now his ex-girlfriend. They’d split up. And I got asked for my feedback: “So, what did you think of her, anyway?” Well, I told him what I thought about her. Did you ever get the feeling of […]

Filed Under: Human Nature, Psychological Marketing Tagged With: business feedback, feedback

Why Negative Feedback Is A Gift

Author: Sean D'Souza

How can negative feedback be a gift? That sound ridiculous. Because no matter if a customer is screaming at you, or whispering their irritation in your ear, the feedback still rankles. And jolts. And you feel like defending yourself. But remember, feedback is never personal. We just take it personally. When a person says: your […]

Filed Under: Human Nature Tagged With: customer complaints, customer response, feedback, psychotactics

Burnout: Why Friends And Family Are More Likely To Be Early Warning Systems To Avoid Overwork

Author: Sean D'Souza

Card Shark Cartoon

“Hard work” has never been considered a problem. If anything, we’re all told to work hard. How do you know when you’ve crossed the line from hard work to overwork? Surprisingly, the answer doesn’t lie within ourselves. Here’s how to use your family as an early warning system of burnout. Right click to save this […]

Filed Under: Time Management Tagged With: burnout clues

How Do You Manage Everything? – Part 1

Author: Sean D'Souza

Yoga Upavistha Konasana

Podcasts, membership site, cartoons, photography, Whatsapp—the list goes on and on. And it’s puzzling to clients how I (Sean) manage so much. Well, there are bound to be some principles. Here are just four of them, and we cover two of them in this first episode. Right click to save this episode. Principle 1: Getting […]

Filed Under: Time Management Tagged With: manage time

Consistently Better Photos: The Four-Step Process to Getting Professional Pictures

consistently better photosConsistently Better PhotosThe Four-Step Process to Getting Professional Images (Even With Your Phone) Do you ever wonder why some people seem to take outstanding photos, even when they have an identical camera? Two people might have the same (or similar) camera, be in the same position, and yet one photo looks vastly superior than the [...]
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What Bugs Me small business marketing bugs

Does anything on this website bug you? Nothing is too small or too big. If there's something we can fix, we'd love to know. The bug of the month even gets a hand-painted cartoon + postcard. Click here to report a bug.

The Headline Report why headlines fail report

The Headline Report has been downloaded over 155,000 times. In ten minutes (or less) you’ll learn how to systematically build a headline that works. Sign up for the Psychotactics newsletter and get access to a detailed report on "Why Headlines Fail (And how to create headlines that work)" Click here to subscribe and get it right away

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