Why Clients Buy—And Why They Don't
You can listen to the audio while driving or walking. Apple | Spotify |
Let’s say you’re about to learn a new skill—and you don’t. You finish the course and you’re still not quite anywhere as good as you hoped. Is that your fault? Or the teacher’s fault? Or is it 50:50? Learn why so many of us struggle with skill acquisition and why mindset matters. Right click to […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Most of us have products and services that solve many problems. The natural, and the seemingly logical way we go about talking about the product or service, is to make sure the client knows they’re getting a great deal. However, this over-enthusiasm is precisely what causes clients to be confused, and leave. Let’s find out […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Write every day. Write every day. Write every day. We hear a lot of that advice when we start off writing. Yet, are we likely to misunderstand the meaning of “write every day”? Most of us believe we need to write at least an article a day, or at least some chunky bit of content. […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Why would clients be uncomfortable on Zoom? They’re your clients after all. Yet, time and time again we notice a reluctance on the part of the client. They turn off their video, and it’s possible they don’t have a photo either. They don’t ask questions, despite you trying your best to get them to pitch […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Some days, you can’t get yourself motivated. Yet on other days, you’re working so hard that you’re frying up much too quickly. How do you keep a balance between getting yourself motivated and still not tipping over to the other side? Right click below to save this episode. Re-release: The Paradox of Motivation and Burnout […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Some days seem to start not on Monday, but Wednesday. You fully intended to get your planning going, but something got in the way and it looks like the week is slipping away from you. What do you do to arrest this slide? We bring Goldilocks to the rescue—that’s what we do. Weird weeks show […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Most people tend to tell you to be more productive. Sales need to be doubled, you somehow aren’t satisfied with the client numbers, and need a lot more. In short, it’s this endless race towards a rather nutty goal. Instead, how about a goal that allows you to waste more time? That throws you back […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
It seems illogical to sell just 25 copies of a product when the product is just digital. Isn’t it just a PDF, audio or video? Shouldn’t we sell as many as we can? On the face of it, this logic of selling less seems seriously flawed. But is it? Find out what did we found […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Have you ever wondered why people keep buying recipe books? Your grandma had a dozen books, so did your parents, and now, even if you’re not such a good cook, you’re likely to have a few around the house. There are tens of thousands of recipes in blogs and on YouTube. Even so, there’s when […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Most of us believe we have to start a business. Hence, we get all fancy with business cards and websites. We talk about how we solve problems. And then—then we hear nothing. Clients should be rushing to avail of our products and services, but it’s nothing. Why? Because the risk is too high. You and […]
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