Why Clients Buy—And Why They Don't
You can listen to the audio while driving or walking. Apple | Spotify |
It’s one thing to create information products and quite another to know whether you’ve ticked all the boxes. When creating information, the client doesn’t just seek information. Instead, she looks for other elements as well. Elements such as examples, entertainment etc, all of which need to be part of the product itself. In this article, […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Introduction When we start to build a list, we think of followers or fans, but all of these potential clients are elsewhere on YouTube, or Instagram or Facebook. We can’t wait for the fans to swell up in number. Instead, you need to move quickly. Even if you have just four-five fans, you need to […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Is there a strategy to list building? What list building technique should I follow? When we think of building lists, we hope that some course will give us a silver bullet. That some coach will tell you which buttons to press, and you’ll magically have a list. Or worse, we believe people who tell us […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Should we follow a formula when writing an article? Let’s go deeper into how it’s not just the article writing alone, but how a fixed formula can derail us. We often believe that if we’ve written an 800 words article in the past, the next article needs to be just as long. Which slows down […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Is there a difference between an author and a writer? Sometimes the articles you and I write seem boring—and they are. As you’d expect, there’s a reason why. We are trying to write from the ground up. We wake up wondering what we’ll write about, eventually figure out a topic and then get to outlining. […]
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What do you do when your project stalls? How do you get the momentum back? Is there a way to kickstart the stalled project? Or should we give up? Imagine you’ve missed sunrise for the past 300 days. Would that mean you’d give up on seeing sunrise forever? We know the answer to the question, […]
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After attending or listening to The Brain Audit Sessions, I would love to hear from you. Can you post your questions and what you have learned below? Warm regardsSean D’Souza P.S. Here is the link for more details on: The Brain Audit seven-part webinar series that shows you why clients buy and why they don’t.________________________________________
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What is the best method of learning? How do you continue to learn and grow your business? Did you finish the last book you bought? How about that last course? And if you’re like me, you probably have at least two dozen things that you’ve bought—and still not finished. Well, there’s a reason why. Somehow, […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
Why do clients leave? When clients leave, we automatically assume they say they aren’t using the service or membership site. They give reasons why they’re leaving, and it sounds logical to our ears. However, there are situations where clients almost never leave. And as you’d expect, it has all to do with community. Which is […]
[Continue reading...]You can listen to the audio while driving or walking. Apple | Spotify |
The 1000 true fans concept seems to follow a simple multiplication rule. If you have a thousand fans and they buy $100 worth of product in a year, you earn $100,000. Which sounds perfectly fine when you’re doing the multiplication, but it falls apart in reality? Where are the flaws in the 1000 true fans […]
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