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Psychotactics Blog

How To Create A Pricing System That Helps Increase Revenue And Free Time

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Pricing Strategy: How to create a Pricing System that helps increase revenue and free time

What is an effective pricing strategy? And how can it create more time for you? Imagine making one change in your pricing strategy. Then let’s say you make two. But let’s say we make three changes. With three tiny changes, we have not just made tiny little moves, but have created a whole pricing environment. […]

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Next Pricing Article: Pricing Psychology: The Choice between Yes and Yes
Next Step: Read actionable articles on pricing.

Article Length: How To Write Long Or Short Articles – The Power Of Examples

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Article Length: How To Write Long or Short Article—The Power of Examples

Short or long articles, is there a formula to increase or decrease an article length? Either your article is too long and bloated or it’s much too skimpy. When faced with either of these situations we are at a loss as to what needs to be done. Well, worry no more because “examples” are waiting […]

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Next Article Writing Article: How To Speed Up Your Article Writing Using “Accidental Research”
Next Step: Read actionable articles on article writing.

3 Pesky Things That Bug Us At Psychotactics (And How We Overcame Them)

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Running a Business: How To Avoid Things That Bug Us

When you run a business, there are three things that seems to come up. The first is “ungrateful subscribers”, the second is definitely “pirates” and the third is the “competition”. No matter how hard you try, these three pesky occurrences seem hard to avoid, but as you’d expect, there’s a way out. Let’s find out […]

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Next Strategies Article: Client Testimonials: 3 Proven Methods To Get Great Testimonials
Next Step: Read actionable articles on strategies.

How To Give Contrarian Advice To Clients (Without A Ton Of Proof And Research)

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

How to give contrarian advice to clients (without a ton of proof and research)

Often contrarian advice is precisely what the client needs. But how do you present the concepts to clients? Don’t you need a lot of proof and research? Here’s how you can get your client to not just listen, but also implement your contrarian advice. Right click to save this episode. Practice makes perfect, but does […]

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Next Learning Article: Why Contrarian Concepts Don’t Make Sense At First
Next Step: Read actionable articles on learning.

Why Contrarian Concepts Don’t Make Sense At First

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Why Contrarian Concepts Don't Make Sense At First In Business

  It’s important to note that a contrarian concept doesn’t have to be instantly viable. The way to get a concept to be contrarian is to look at the concept itself. You can still create systems that work for you and create a thriving business and a very rewarding personal life as well. Contrarian concepts […]

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Next Learning Article: How To Stand Out From Your Competition – Reframing Your Business With A Contrarian System
Next Step: Read actionable articles on learning.

How To Stand Out From Your Competition – Reframing Your Business With A Contrarian System

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

How to stand out from your competition

How do you stand out from your competition? Can a contrarian mindset help you reframe your thinking and get the attention of your client? What is business reframing, and how do you use it for your business and life? It’s one thing to “be contrarian” but you can stick out too much. Yet, being contrarian […]

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Next Learning Article: Why Being Contrarian Creates A Stunning Uniqueness Factor In Business
Next Step: Read actionable articles on learning.

Why Being Contrarian Creates A Stunning Uniqueness Factor In Business

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Contrarian Thinking: Why being contrarian creates a stunning uniqueness factor in business

How to develop a unique business using contrarian thinking? How can you make your business unique? How do you make your business stand out from your competition using contrarian ideas? The road to contrarian ideas can be incredibly frustrating and possibly lead to dead ends. Even so, being contrarian means you have to go against […]

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Next Learning Article: How To Use A Contrarian Mindset To Your Advantage
Next Step: Read actionable articles on learning.

How To Use A Contrarian Mindset To Your Advantage

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Contrarian Mindset: How To Use It To Your Advantage

When is it beneficial to adopt a contrarian mindset? What does it mean to be a contrarian? What is the concept of contrarianism? Do you know why the Tesla is such a big car? Think about it for a second. Tesla Motors only make electric cars. The bigger the car, the heavier it’s going to […]

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Next Learning Article: Lockdown Gratitude From New Zealand
Next Step: Read actionable articles on learning.

Why You Need To Start A Project – Not A Business

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Business Online: Why You Need To Start a Project—Not a Business

When we think of making the transition to starting our own business online , why do we freeze? It’s simply because we’re not sure where to start. A business has so many aspects to it. Yet, most business people never start up a business. Find out what you really should be doing. Right click below […]

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Next Website Marketing Article: Email Newsletter Dilemma: Should You Put Your Entire Article In Your Newsletter (Or Just A Link?)
Next Step: Read actionable articles on website marketing.

Client Testimonials: 3 Proven Methods To Get Great Testimonials

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Client Testimonials: 3 Proven Methods To Get Great Testimonial

How do you get client testimonials? How do you ask a customer for a case study testimonial? When it comes to client testimonials, we tend to end up with rambling, not so great testimonials. How do we get powerful experiences, instead of watered-down testimonials? Here are three quick (and relatively easy) ways to go about […]

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Next Strategies Article: Why Waiting Doesn’t Help Decision Making (As Much As You Think)
Next Step: Read actionable articles on strategies.
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What Bugs Me small business marketing bugs

Does anything on this website bug you? Nothing is too small or too big. If there's something we can fix, we'd love to know. The bug of the month even gets a hand-painted cartoon + postcard. Click here to report a bug.

The Headline Report why headlines fail report

The Headline Report has been downloaded over 155,000 times. In ten minutes (or less) you’ll learn how to systematically build a headline that works. Sign up for the Psychotactics newsletter and get access to a detailed report on "Why Headlines Fail (And how to create headlines that work)" Click here to subscribe and get it right away

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      ▼
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      • Brain Audit
      • Under $50
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    • Resources
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