The 1000 true fans concept seems to follow a simple multiplication rule. If you have a thousand fans and they buy $100 worth of product in a year, you earn $100,000. Which sounds perfectly fine when you’re doing the multiplication, but it falls apart in reality? Where are the flaws in the 1000 true fans […]
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The Brain Audit: 7 Part Series
Goal Setting: How to achieve at least 50% of your goal (in any given year)
How To Write The Curiosity Out Of The First-Line Of Your Article
Can we really write an interesting first line? Is there a system we can use? The first line of an article drives most of us insane. And as if that were not enough, we are called upon to write an interesting first line. How do you nail that first line every single time? Here are […]
How I Cope With Information Overload (And Manage To Keep Sane)
Most of us believe that to cope with information, we have to speed up our learning. But we’ve all tried that, haven’t we? And it doesn’t seem to work at all. This article is about why we are so obsessed with trying to keep up by learning more. And how you can do quite the […]
How To Be A Non-Mediocre Coach—The GPS Guidelines Coaching System
Many coaches and trainers struggle to get precise results for their clients And it’s not for want of trying, either. They work very hard, probably too hard, and yet the clients don’t get the results they seek. The question is: How do we go from mediocrity to excellence? Find out the guidelines to becoming a […]
The Magic Of Set Up: Why Some Online Courses Are Better Than Others
What makes some courses vastly better than others? The answer lies not in the content, or the instruction, but rather in the set up. But why is setup so crucial? Setup becomes vital because it gets rid of clients that don’t follow instructions and gives you the cream of the crop. You get clients that […]
How To Use Contrast To Create Your Uniqueness In Seconds
If you were asked: What is the uniqueness of this podcast, would you be able to answer the question? The chances are that you might state one of the features, but not what makes it truly unique. What do you have to do to make the uniqueness come to life? And how do you get […]
Why Staying Small Is Probably A Smarter Move
Think Big. Really? Studies show us that scaling up is often disastrous for most companies But what’s the alternative? That’s what we look at in this book review—well, chapter review—of Company of One by Paul Jarvis. Instead of driving ourselves crazy, we bring in sanity and upper boundaries to our business, while living a very […]
Information Product Strategy Workshop: Munich, Germany
