If you were asked: What is the uniqueness of this podcast, would you be able to answer the question? The chances are that you might state one of the features, but not what makes it truly unique. What do you have to do to make the uniqueness come to life? And how do you get […]
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Why Staying Small Is Probably A Smarter Move
Think Big. Really? Studies show us that scaling up is often disastrous for most companies But what’s the alternative? That’s what we look at in this book review—well, chapter review—of Company of One by Paul Jarvis. Instead of driving ourselves crazy, we bring in sanity and upper boundaries to our business, while living a very […]
Information Product Strategy Workshop: Munich, Germany
Info-Product Strategy + Execution 3-Days WorkshopHow to create the strategy + the execution of information products in a way that clients keep coming back. The problem with info-products is that we have too much information in our head. Or we have too little. And we quickly get stuck. No one wants to produce a product [...]
Writer’s Block Series: How A Lack of Energy, Not Time, Causes Writers to Stall and Crash
One of the biggest hurdles in writing, has nothing to do with writing at all. It doesn’t have anything to do with time, either. Instead, it’s an understanding of energy. Without a clear view of how energy works, we’re likely to start off strong and then find ourselves stranded. Is there a way around this […]
Writer’s Block Series: Why Cross Pollination of Ideas, Media and Styles Is Crucial (And Avoid Shutdowns When Writing)
Most of us are content to learn a great deal about what’s happening in our industry, but is that causing a blockage when it comes to writing? When we go into the depths of writer’s block, we find that you need cross pollination not only across industry, but across styles as well as media such […]
Writer’s Block Series: Why the Lack of Outlines Even Stop Professional Writers In Their Tracks
If you’re already good at writing, do you need an outline? It might seem one more barrier and yet it’s the first element that creates this so called Writer’s Block. Find out why outlines are a map that quickly get you to your destination. Right click here and ‘save as’ to download this episode to […]
“Pit Stop” Testimonials: How to Get Testimonials (Even When Your Product Or Service Isn’t Quite Ready)
When it comes to testimonials for our product or service, we assume clients have to get to the end. Or do they? The reality is that it’s a mistake to wait until the end because anyway clients aren’t giving you a review of the entire product or service, but only a small section. But what […]
Why “Elegance” Not “Information” Creates An Addictive Business Model
Why do some books, courses or workshops end up becoming so addictive? Is it the teacher, the system, the information, or is it all of the above? In this podcast we look at why your business needs a bit of movement through three precise stages. Those stages are information, results and elegance. Elegance is hard […]
The Overwhelm Virus: How To Get It Out of Your Daily Routine
We tend to believe that we’re more overwhelmed than ever before. Yet look around you and you see people who are doing twice or thrice as much. It’s hard to admit it, but often their work is of a higher standard too. How come they’re not overwhelmed? Is it because they’re more talented, or is […]
Alumni: Article Writing Refresher Course
What you get by being alumni: 1) The course material (Version 2.0 of the Article Writing Course) (which you’re already likely to have) 2) You’ll get your own forum (away from the beginners). 3) Access to the forum and assignments. You have access and can see both the work of others in the alumni section as […]
