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Why Clients Buy—And Why They Don't

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Choosing Winning Marketing Strategies

Author: Sean D'Souza

You may think that marketing is all about getting your message in front of clients. Or you may think marketing is about relationships. Yeah, yeah, it’s all that but there’s a starting point. And that’s to choose a winning marketing strategy in the first place. And no one demonstrates this technique better than Will Smith. […]

Filed Under: Marketing Strategy, Video Tagged With: 5000bc, Brain Audit, Copywriting, Marketing Strategies, Marketing strategy, planning, psychotactics, sales page conversion, sean d'souza

How Today’s Promotion Is An Ad For Tomorrow’s Sale

Author: Sean D'Souza

Most people make a mistake with promoting a product or service. When they promote a product/service, they expect sales. And rightly so. But you’re missing out on the most important aspect of all: that people don’t buy when you want to sell. And this is why most of us go bananas in sales and marketing. […]

Filed Under: Copywriting, Human Nature, Marketing Strategy Tagged With: 5000bc, Article writing, Brain Audit, Copywriting, human behaviour, Human Nature, info products, information products, internet strategy, marketing, Marketing strategy, promotion, psychotactics, recession, sales, sales page conversion, sales strategy, sean d'souza, Selling

How To Get High Scores In Seminars and Workshops

Author: Sean D'Souza

When I first started doing seminars in the year 2001, I’d start off talking. And flipping slides. And then talking some more. And then two days or three days would pass. Then I’d hand out the feedback forms. And invariably someone would be upset. They’d think the music was too loud. They’d wonder why there […]

Filed Under: Consumption, Human Nature, Why Clients Buy And Why They Don't Tagged With: Brain Audit, education, Human Nature, internet strategy, learning, Marketing Strategies, Marketing strategy, psychotactics, sean d'souza, selling from podium, speaking

Why Do Press Releases Get Rejected?

Author: Sean D'Souza

As a journalist, I might reject your PR piece for lots of reasons. Here are just a few. Avoid as many as you can, and you’re more likely to have positive results. 1) It’s irrelevant to what I do or what I’m working on. If I cover health topics exclusively, don’t send me a release […]

Filed Under: Consumption, Human Nature, Why Clients Buy And Why They Don't Tagged With: Brain Audit, Copywriting, education, getting things done, journalist, learning, Marketing strategy, PR, press release, psychotactics, sales, sales pitch, sean d'souza, Selling

Announcing Brain Audit 3.2 + Special Goodies Offer worth $158 (This offer has expired

Author: Sean D'Souza

If you’ve been wondering whether or not to purchase the Brain Audit then here’s the perfect moment. And it’s perfect because you get the brand new Brain Audit Ver 3.2 Two years in the making… This book has been two years in the making, and now it’s finally out! And you not only get the […]

Filed Under: Why Clients Buy And Why They Don't Tagged With: Brain Audit, BrainAudit, cartoons, Copywriting, human behaviour, Human Nature, info products, internet strategy, Marketing strategy, psychotactics, sean d'souza, Selling

How To Remove The Flatness From Your Audio InfoProducts

Author: Sean D'Souza

You are peachy keen to record an infoproduct. You are sooooooooooo keen to record some audio. Or some video. Or get something written. So you sit at your computer and record the audio. Or video. But your voice sounds flat. And that’s because you’re not used to speaking to a computer. Or to a video […]

Filed Under: Human Nature Tagged With: audio, Marketing strategy, Podcasts, psychotactics, Video, video blog, voice techniques

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  • Home
  • About Us
    ▼
    • Philosophy
    • About Psychotactics
    • Contact Sean
  • Free Articles
    ▼
    • Psychological Strategies
    • Starting Up Strategies
    • Marketing Strategies
    • Article Writing Strategies
    • Copywriting Strategies
    • Internet Marketing Strategies
  • Podcast
  • Blog
  • Clients
    ▼
    • Client Results
  • Products
    ▼
    • Start Here First
    • Home Study
      ▼
      • Article Writing
      • Uniqueness Strategy
      • Info Products
      • Copywriting
    • Books
      ▼
      • Brain Audit
      • Under $50
      • Above $200
    • Membership
  • Workshops
    ▼
    • Online Courses
    • Worldwide Workshops and Meet-Ups
  • Services
    ▼
    • Speaker
    • Consulting
  • Fun Stuff
    ▼
    • Resources
    • Cartoons
    • Recipes