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Psychotactics Blog

How To Get Ideas When Writing Articles

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

How To Get Ideas When Writing Articles

It might seem that it’s impossible to get ideas for your articles. And it is. You go completely blank. Of course, there’s a reason for all this blankness. And just as you can go blank, you can have more ideas than you know what to do with. Wow, can this really be possible? Can you […]

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Next Article Writing Article: The Secret Ingredient To Writing
Next Step: Read actionable articles on article writing.

What’s the Opposite of Success? It’s Not Failure.

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

The Early Years-Psychotactics-Moving to New Zealand

We are prone to think that the opposite of success is failure.And it’s not. It’s decay.The opposite of moving forward, isn’t standing still. It’s decay. Like a pool of water that gets stagnant, we decay. Our businesses, whether we’re in an online business, or offline?it decays. So how do we overcome this decay? Right click […]

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Next Psychological Marketing Article: Why Bad Testimonials Attract Bad Clients (And How To Avoid It)
Next Step: Read actionable articles on psychological marketing.

Why Bad Testimonials Attract Bad Clients (And How To Avoid It)

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

How To Attract The Customers You Want

Nothing bugs you more than a painful client. A client who hassles you at every step of the way. A client who won’t pay on time. A client who takes up so much of your energy that you get drained. I used to have clients like that And then at some point I stopped getting […]

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Next Internet marketing Article: Three Obstacles To Happiness (And How To Overcome Them)
Next Step: Read actionable articles on internet marketing.

Book Recommendation—The Talent Code

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

The Early Years-Psychotactics-Moving to New Zealand

Why did we have so many great artists, painters and sculptors in the Renaissance? Why does Brazil produce so many great soccer players? Is slow learning better than fast? Learn more by reading “The Talent Code” by Daniel Coyle. Right click and ‘save as’ to download  Right click and save-as to download this episode—Book Recommendation: […]

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Next Marketing Strategy Article: Two Precise Steps To Getting Attention
Next Step: Read actionable articles on marketing strategy.

Three Obstacles To Happiness (And How To Overcome Them)

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

The Early Years-Psychotactics-Moving to New Zealand

The Three-Month Vacation, that’s one of the things that make me really happy. But what else is required to keep that happiness level up? The key lies in identifying the obstacles. When we remove the obstacles, we know how to get to happiness. This may seem like a weird topic to take on, but check […]

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Next Psychological Marketing Article: The 70% Principle—Why It Knocks Procrastination Out of the Ball Park
Next Step: Read actionable articles on psychological marketing.

The No.1 Deal Killer (When Making A Sale)

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

The Early Years-Psychotactics-Moving to New Zealand

We often wonder why the sale gets killed. Why the customer walks away. Sometimes it’s because we’re doing a lousy presentation. Or we forget the facts. But often, we get everything perfectly right. And then it’s time to ask for the sale. And we freeze. We get needy. We hope the neediness helps to get […]

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Next Selling Article: Why We Sell Less—The Root of Confidence
Next Step: Read actionable articles on selling.

Two Precise Steps To Getting Attention

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

The Early Years-Psychotactics-Moving to New Zealand

If you’re struggling to get attention on your website or when you meet a client, it’s because you’re not using two core factors: novelty and consequences. When you use these two concepts back to back with each other, something magical happens? You get attention! Right click and ‘save as’ to download  On January 15, 2008, […]

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Next Marketing Strategy Article: How To Win Over Skeptical Clients (In Three Quick Steps)
Next Step: Read actionable articles on marketing strategy.

Why We Sell Less—The Root of Confidence

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

The Early Years-Psychotactics-Moving to New Zealand

The hardest thing in business? Or life is the factor of confidence. Whether you’re in online marketing, selling products or services, or run a physical store, the confidence goes up and down. And yet, confidence is what creates sales. Sales, after all, is a transfer of enthusiasm from one person to another. So how can […]

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Next Selling Article: Why Stories Are Great For Sales Copy
Next Step: Read actionable articles on selling.

The Secret Ingredient To Writing

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

The Early Years-Psychotactics-Moving to New Zealand

It may seem like article writing is very hard. And it is. Good writing needs structure, it needs skill and it needs one more thing: input. Without input, nothing happens. So where do we get this input? And why bother with bad input? Finally, what if you don’t like audio learning? Can’t you just stick […]

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Next Article Writing Article: Why Gravity Wins And How To Break Free Of It
Next Step: Read actionable articles on article writing.

Why Online Learning Can Reduce Your Implementation Skills

Author: Sean D'Souza


You can listen to the audio while driving or walking.  Apple |  Spotify |

Why Online Learning Can Reduce Your Implementation Skills

Turn on the switch in your room. Did the light turn on? Well, if it wasn’t for Michael Faraday, we may have still been in darkness And that’s because way back in 1831, Faraday invented electromagnetic induction. Right until that point, the whole idea of electricity was more of a curiosity than a reality. And […]

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Next Strategies Article: 3 Reasons Why Projects Fail
Next Step: Read actionable articles on strategies.
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What Bugs Me small business marketing bugs

Does anything on this website bug you? Nothing is too small or too big. If there's something we can fix, we'd love to know. The bug of the month even gets a hand-painted cartoon + postcard. Click here to report a bug.

The Headline Report why headlines fail report

The Headline Report has been downloaded over 155,000 times. In ten minutes (or less) you’ll learn how to systematically build a headline that works. Sign up for the Psychotactics newsletter and get access to a detailed report on "Why Headlines Fail (And how to create headlines that work)" Click here to subscribe and get it right away

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  • Home
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      ▼
      • Article Writing
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      • Info Products
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    • Books
      ▼
      • Brain Audit
      • Under $50
      • Above $200
    • Membership
  • Workshops
    ▼
    • Online Courses
    • Worldwide Workshops and Meet-Ups
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